• Started an Indonesia-based gift service that offers our clients convenience and personalization to their gifts.• Implemented strategies for the company’s growth, increasing its client base from zero to 400+ B2B and B2C clients (Dec 2022).• Planned and managed the entire marketing, social media, and sales aspect of dearkamoo.• Led graphic design team to ensure that our branding stays consistent and attractive.• Worked with product team to ensure that products and services launched kept up to date with market trends and prices.• Managed advertising on all social media platforms and marketplaces, ensuring positive results and ROIs.• Approached and built good relations with relevant KOLs for each marketing campaign.• Discovered and built solid relationships with partners (suppliers, KOLs, vendors, etc.) that support the business.• Negotiated with partners for best price, quality, and punctuality of products, as well as ensure that all agreements follow through.• Implemented and customized CRM database to manage all development activities.• Strategized and implemented methods to achieve customer satisfaction and loyalty. • Hired, trained, and led up to six employees, which now allows the business to run automated.

• Established a platform for community thrifting and promoting sustainable fashion.• Curated and bought over $60 worth of clothing items from current UCLA students on a weekly basis.• Resold clothes in monthly pop-up thrift shops generating over $700 in profit in under 2 hours per pop-up.• Increased social media presence by gaining a follower count of over 500 users in our first for 4 months.

• Managed Her Campus PR & Events team resulting in increased productivity and number of brand partnerships.• Promoted partner brand products to over 500 UCLA students every week, increasing Her Campus social media following and partnership opportunities. • Organized community-building events of over 100 attendees every quarter on campus increasing brand awareness. • Represented Her Campus in California-based press events, interviewing celebrities and influencers.

• Identified emerging trends and influencers in the digital beauty space through traditional research and talent-finding tools like Tubular. • Built pitch decks for new clients and wrapped up end-of-month campaign reporting decks for existing clients.• Assisted with the launch of swimwear brand SwimRx through conducting market research, writing newsletters, running its social media, and brainstorming talent to target for product seeding. • Conducted research and pitched events that Studio 71 could host to increase community outreach.

• Created end-to-end review escalation guidelines to prevent recurring problems and build customer satisfaction.• Moderated text and photo reviews to provide customers with comprehensive and insightful information. • Reassessed and improved the existing review moderation guidelines for increased transparency and quality of displayed reviews. • Developed visual content guidelines to ensure that suppliers submit high quality and helpful photos for us to display.

• Established strong social media presence across UCLA Radio’s Snapchat increasing the number of followers by 200%. • Spearheaded campaigns for UCLA Radio’s quarterly fundraising drive through social media and various traditional marketing strategies, collectively raising over $2000 each quarter.• Completed a quarter-long UCLA Radio internship program acquiring the skills needed to become a radio jockey.• Independently hosted a weekly radio show called “State of Mind” discussing artists’ muse behind their songs.

• Compiled and analyzed data on Indonesia’s retail shops using Nielsen’s database, tools and metrics.• Organized the logistics of various Nielsen workshops, such as Impactful Space Management and Practical Category Management.• Designed graphic pamphlets and flyers for Nielsen’s offered workshops. • Reached out to over 600 companies’ retail managers in Indonesia to sell Nielsen’s workshops, resulting in 30 attendees and a revenue of $35,000 from each workshop.