Mark Nielson Email & Phone Number

Knoxville, TN, US

Knoxville, Tennessee, US

• Contributing to Category Financial Targets: Instrumental in achieving sales, profit, and expense targets for designated categories.
• Collaborative Category Strategy Development: Partnering closely with Category Manager to devise comprehensive category strategies and establish a roadmap for new product development.
• Competitive Analysis and Insights: Conducting in-depth competitive analysis, tracking market trends, and evaluating performance metrics to generate innovative product ideas and maintain a competitive edge.
• Utilization of Customer Data and Trends: Leveraging extensive knowledge of category-specific customer data, profiles, and retail partner parameters to support Sales team with compelling presentations, proposals, and.
• Conduct PUMs and IHUTs to ensure product is polished for market release
• Quarterly Competitive Reporting: Regularly assessing the competitive landscape, identifying product gaps, and providing insightful competitive reports to inform strategic decisions.

Knoxville, Tennessee, US

• Support product life cycle management: Development, Launch, Growth, Retirement
• Partner with Category Manager to develop the category strategy and the new product road map
• Collaborate with Category Manager to use consumer data, market trends, and competitive analysis toinform new product development and improvements
• Maintain timelines and deadlines for the new product development process
• Perform ongoing competitive analysis, monitor trends, analyze performance of Kurgo products andcontribute new product ideas
• Maintain product information and communicate product updates to organization

Knoxville, Tennessee, US

• Set promos and discounts across categories for all Amazon promotions
• Identified and executed additional promo levers for promo success
• Maintained accuracy of Amazon Catalog
• Supported both USA and Canada Amazon Business
• Managed key programs such as Amazon Vine, Manufacturer ratings/reviews, Lightning Deals,WOOT.com, Coupons, and Deal of the Day
• Worked with SIOC team for packaging qualifications and changes

Providence, RI, US

• Opened and grew new key accounts like REI, Sun & Ski Sports, Moose Jaw, and Scheel’s
• Opened and grew new distributor accounts and work closely with key bicycle distributors like QualityBicycle Products, Hawley/Lambert, and Trek Cycling Goods
• Managed legacy key accounts like Amazon.com and Soccer.com while increasing product selectionand growth
• Established and achieved overall sales objectives and annual projected sales goals on Amazon.com
• Managed key programs such as Amazon Vine, Manufacturer ratings/reviews, Lightning deals,WOOT.com, coupons, and deal of the day
• Performed MAP patrol daily to ensure violators are reduced/eliminated

Providence, RI, US

• Serviced 19 states in the Northeast and northern Midwest USA
• Ensured consistent, profitable growth in sales revenue through planning, activation and managementof retailer network
• Aligned with grassroots and national marketing initiatives while supporting dealer network
• Provided product education and training to retail sales staff
• Account management and sales to sporting goods stores and independent retailers
• Proactively identified marketplace changes and competitive pressures to develop and modify strategiesand tactics accordingly

Wilton, CT, US

• Answered inbound telephone calls and emails, from dealers and bicycle retailers pertaining to sales,product, delivery, inventory, customer complaints and general inquiries; in a professional and timelymanner
• Made weekly out of office visits to local dealers to provide training and assistance with product andorders
• Identified new business opportunities and made contacts with prospective customers
• Assisted dealers with inventory analysis and make suggestions for improving inventory
• Sold to a select territory of dealers, providing excellent customer service and exhibiting strong salesskills
• Analyzed sales numbers to create plan to reach designated quarterly quotas

Waterloo, WI, US

• Supervised and oversaw 12 employees while providing training and tools to succeed
• Promoted the best customer service in the industry
• Interviewed potential employees, completing new-hire paperwork, scheduling and discipline whennecessary
• Actively worked the sales floor interacting with customers and employees to achieve the store salesgoals
• Provided cutting edge training for employees
• Full knowledge of Ascend POS and Microsoft Office

Tullahoma, Tennessee, US

• Performed account transactions with accuracy
• Assisted members with inquiries of other financial products with superior customer service
• Executed daily opening and closing procedures
• Balanced large amounts of cash and checks
• Contacted Select Employee Groups about products and services

Lakeland, Florida, US

• Assist customers with a friendly smile
• Order product
• Unload trucks
• Stock shelves
• Organize backroom
• Process, price, and display products