A highly experienced, commercially driven and personable digital marketing leader, who has developed a successful career within both independent, boutique and global group media agency roles over the past 15 years. Passion, solution centricity and a thirst to excel have been fundamental to my proven and consistent ability to deliver optimal end to end digital solutions and to drive pivotable digital transformation across highly successful brands. Specialties: Integrated Media Planning, Brand and Performance Marketing, Operational Excellence, Project Management, Stakeholder Management.Channels: PPC, SEO, Lead Generation, Programmatic Display (Brand & DR), Paid & Organic Social, Analytics, Conversion Rate Optimisation, Multi-Variate Testing & UX.Skills: Agile Operator, Delivery Under Pressure, Organisational Process, Commercial Acumen, Developing Talent.Selected Achievements:-Simultaneously & successfully project managed the transition and on-boarding of 9 individual digital ‘always on’ BAU work streams across a tier 1 account in 3 months.-Development of multi data-led digital transformation initiatives across media tracking and evaluation, budget allocation and operations including automation.-Successful development and implementation of offshoring solutions across clients.-Consultative development and project management of the in-housing of digital paid media and digital operations.
Listed skills include Ppc, Digital Strategy, Digital Marketing, Google Analytics, and 15 others.