Mani Salh Email & Phone Number

London, Gb

London, England, United Kingdom

-Current Clients: e.l.f. Beauty, Keys Soulcare and McArthur Glen Outlets (beauty and fashion).- Digital Planning and Operational lead across a number of high-profile entertainment and retail brands spanning 20 markets, across Paid Search, Paid Social, Programmatic, Direct Display and Partnerships.- Development of performance product via the curation of global tool kits and best practice documents across several digital projects and initiatives.- Building performance operations… Show more -Current Clients: e.l.f. Beauty, Keys Soulcare and McArthur Glen Outlets (beauty and fashion).- Digital Planning and Operational lead across a number of high-profile entertainment and retail brands spanning 20 markets, across Paid Search, Paid Social, Programmatic, Direct Display and Partnerships.- Development of performance product via the curation of global tool kits and best practice documents across several digital projects and initiatives.- Building performance operations to deliver performance marketing to a high standard and to drive operational efficiencies.- Conducted a departmental commercial review including effective resourcing that maximises profitability.- Leadership and development of 20+ performance practitioners.- Primary consultant lead for performance business opportunities to expand current client base.- Development of client specific PRF/risk-reward proposals. Show less

London, United Kingdom

- Clients included: Cisco Technology, Bacardi, McDonalds, Monster Jobs.- Digital lead on a number of high profile global campaigns spanning 28 markets, across Paid Search, Paid Social, Programmatic & Direct Display.- Development of performance product via the curation of global tool kits and best practice documents across a number of digital projects and initiatives.- Building performance operations function to deliver performance marketing to a high standard.- Leading and… Show more - Clients included: Cisco Technology, Bacardi, McDonalds, Monster Jobs.- Digital lead on a number of high profile global campaigns spanning 28 markets, across Paid Search, Paid Social, Programmatic & Direct Display.- Development of performance product via the curation of global tool kits and best practice documents across a number of digital projects and initiatives.- Building performance operations function to deliver performance marketing to a high standard.- Leading and project managing a number of client workshops and innovation sessions.- Leadership and development of 20+ performance practitioners.- Creating development plans and learning schedules to ensure that all available tech and data sourcesare being used by team members to drive a data-led approach in media planning and reporting i.eDMP & Attribution tools.- Commercial and contract negotiation.- Development of in-housing consultancy tool kit.- Key stakeholder in task forces/steering groups leading on the roll out of global initiatives.- Actively involved in a number of new business pitches. Show less

London, United Kingdom

- Clients included: Nationwide, National Express, Accor Hotels, Emirates, Kia Motors- Digital Planning lead on key tier 1 integrated accounts, driving forward digital acceleration and end to end digital solutions: Nationwide, Kia, National Express, Emirates.- Shaping strategic business growth & development for key clients via optimised holistic planning, test and learn programmes and innovation workshops.- Developing and nurturing relationships with senior stakeholders, both… Show more - Clients included: Nationwide, National Express, Accor Hotels, Emirates, Kia Motors- Digital Planning lead on key tier 1 integrated accounts, driving forward digital acceleration and end to end digital solutions: Nationwide, Kia, National Express, Emirates.- Shaping strategic business growth & development for key clients via optimised holistic planning, test and learn programmes and innovation workshops.- Developing and nurturing relationships with senior stakeholders, both internally and externally.- Cultivating solid relationships with all key strategic partners and core media owners.- Accurate forecasting on a monthly & quarterly basis, both internally and for clients.- Identifying key commercial opportunities & cross selling high income products.- Ensuring that all planning and workflows have optimal commercial value.- Project managed digital operations across 9 individual BAU channels/workflows (PPC, Affiliates, Aggregators, SEO, Social, Display, Content, MVT/UX, CRM & GA Premium Support).- Ensuring that all processes & working practices are centralised, updated, and circulated/distributed accordingly (finance, reporting, and discipline specific).- Team growth and development. Show less

London, United Kingdom

- Clients included: Barclays, Vision Express, - Digital Performance lead on key clients, facilitating Paid & Natural Search, Affiliates, Aggregators & DR Display activity - Implemented a successful and fully integrated Search strategy with key offline clients- Set up of fundamental internal working processes and best practices documents- Educated internal planning teams to consider Search/performance media in the earlier stages of the planning process- Developing the… Show more - Clients included: Barclays, Vision Express, - Digital Performance lead on key clients, facilitating Paid & Natural Search, Affiliates, Aggregators & DR Display activity - Implemented a successful and fully integrated Search strategy with key offline clients- Set up of fundamental internal working processes and best practices documents- Educated internal planning teams to consider Search/performance media in the earlier stages of the planning process- Developing the Search team’s skill set across core biddable media to grow departmental revenue.- Actively contributing to New Business pitches Show less

London, England, United Kingdom

- Provided full support to the Head of Search during a 6 month split role engagement.- Strategic lead on all core clients.- Set up & policing of fundamental internal working processes and practices.- Collaborated with the Search Ops team on a number of core GroupM Search tools.- Identification of potential revenue streams outside of scope of work.- Team hires, development and growth.- Governance of executional and organisational processes within the agency.

Successful transition and initial set up of a multi million Paid Search campaign focussing on driving awareness for a number of core government funded initiatives. - Migration of over 300 individual PPC accounts- Set up of internal processes involving gold standard planning & campaign execution- Solid examples of cross channel integration across niche finance clients- Team leadership and development

London, England, United Kingdom

Successful project management of a multi million and multi market brand awareness campaign for a major electronics company.- Standardisation of good working PPC practices across multiple countries- Project managed globally integrated briefs across a number of markets.- Identified/proposed client opportunities to support client marketing objectives.- Collaborated with client teams on core strategies in line with client’s business objectives.- Coordinated the migration of 22… Show more Successful project management of a multi million and multi market brand awareness campaign for a major electronics company.- Standardisation of good working PPC practices across multiple countries- Project managed globally integrated briefs across a number of markets.- Identified/proposed client opportunities to support client marketing objectives.- Collaborated with client teams on core strategies in line with client’s business objectives.- Coordinated the migration of 22 local markets onto a bid management tool (SearchCenter).- Managing a team of 5 -8 AE’s & Managers to further develop their current skill set. Show less

Leeds, England, United Kingdom

Strategic PPC planning to ensure that all other media activity is fully complimented to ensure that a truly integrated solution is offered.- PPC lead on key accounts.- Working knowledge of an integrated online offering.- Contributed to various account development proposals and pitches.- Team development and nurturing.

Telford, England, United Kingdom

Development of key Paid Search execution to a highest level.- Day to day account management of PPC campaigns for key retail clients.- Provision of analysis and account knowledge in client facing queries and reviews.- Tracking performance against sales and revenue targets.- Working knowledge of automated tools to aid PPC execution and insight analysis.- Data mining process

Msc, Criminology

Bsc (Honors), Psychology & Criminology