* Managing business of 700 Crore * Planning & working to scale business up to 1000 Crore & Beyond* Managing OEM Relations (Apple, Jamf, One Assist & 42 Gears & others)* Actively involved in big deals & Negotiations* Driving Sales Numbers, Forecast & Buying * Helping sales teams to achieve their quotas * Involved in bringing new tie-ups for business scale * On ground customers events, Marketing events

* Managed OEM Relations (Apple, Jamf, One Assist & 42 Gears)* Lead Radius to become AAES (Apple Authorized Education reseller)* Managed Complete P&L.* Managed Sales Team PAN India.* Drived Sales Numbers, Forecast & Buying. * Managed Apple Initiatives iMpetus, Developer & NCR

* Lead Team Computers to become India’s First Microsoft Gold partner of Surface in India. * Managing complete Microsoft Surface Portfolio of Surface for B2B business. * Vertical & solutions Specific Approach, managing the complete sales cycle of a Product. * Conducting brand/product promotional activities & executions. * Worked with cross-functional teams, strategic Alliances with different vendors and leading the direct sales team. * Managed key clients as well as OEM relationships. * Strategic Alliances with different OEMs to build a vertical/client specific solution.* Won many India’s Biggest orders for Surface in Tenures

* Channel Management, Managed Sony Mobility (UP West and Uttaranchal) * Managed team of Channel executives and promoters to uplift sales of Sony Xperia Phones.* Managed Sony Head phone and BT Speaker and Accessories also in assigned Territory.* Drove Primary, Secondary and Tertiary sales and brought growth in volumes of business.* Forecast to generate weekly business units and drive strong YOY & QOQ growth.* Implemented new strategies to enhance consumer experience, buying patterns led to targeted growth & contribution. * Account planning & SKU Management- Ensured availability of Stocks in all key counter & Channel.* Launched New products and implementation of marketing activities in assigned territory.

* Managed Strategics Accounts, Responsible for quarterly revenue of 5000L* Maintained products placement & sales in Apple Premium reseller chains and LFR chains like Jumbo.* Pricing control, Inventory management, Business planning and programs for the sale and the visibility of the product.* Sales forecast and budgeting, competition analysis.* Team Management – Led a direct reporting team of 2 Area Managers and 1 Account Executive.* Relationship Management with strategic accounts and category team of LFR’s and Apple Premium Resellers.* Work cordially with Vendor (Apple) Sales team to ensure smooth operations at store/area level.

Managed complete business operations with accountability for profitability in Delhi Channel Segment; forecasting monthly/ annual sales targets & executing it in time by organizational planning. * Achieved targets for sales, revenue, market share and value shift for companies’ product in respective region. * Responsible for development of weak market and special thrust on specific product lines as per business plan. * Responsible for Product & Sales Training Programs to ensure adequate capability of the Partners’ Sales Force. * Identification, selection of partners as per Company’s specifications and business plan.* Responsible for channel health- productivity, attrition, growth, compliance.

Apple Solutions Consultant were Ambassador of Apple managing Apple Portfolio at LFR’S.The primary responsibility is to increase the visibility of Apple Brand and Provide Apple worldwide best in class experience to end customers.Key Deliverables:* Sold & maintaining business of 14-15 % in IT, 50% above in tabs in LFR’s* Sales forecast & recommendation of product line up.* Created business plans to achieve goals quarterly half yearly & yearly.* Built a community of loyal Apple customers for future purchases of Apple and related 3rd party products.* Developed store’s Apple business by building a strong business relationship with the reseller’s management and sales team.* Achieved defined regional target and contributed efficiently to the growth of the organization in the region.

* Worked for Apple Project, Mac Centric Project. * Qualifying Leads coming from Tele-sales Team by Visiting Customers.* Doing sales of Mac and developing new customers along with Apple Partners. * Maintained funnel for Quarter closures.