Manish Shukla Email and Phone Number
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Delivered an annual disbursement of approximately ₹2400 crores at a COA of 2.5%. Extensive expertise in Paid Advertising, on-asset prospecting, remarketing, app and web monetization, and off-asset notifications. Proficient in Salesforce CDP, Oracle Responsys, Clever Tap, Google Analytics, programmatic, Google Ads, Meta Ads, and affiliate marketing. Managed annual marketing spends of ₹55 crores for performance marketing and ₹5 crores for branding. Successfully led horizontal projects such as online account opening journeys, referral programs, Rapid LR, email channel setup, Remarketing Framework, Banner personalization.
Bajaj Finserv
View- Website:
- bajajfinserv.in
- Employees:
- 24929
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Senior Lead - Digital PlatformsBajaj Finserv Nov 2024 - PresentPune, Maharashtra, India• Delivering Annual Disbursement of around ₹2400 Crores at COA of 2.5%.• Horizontal Project Deliveries: Remarketing Framework for APP & Website Drop Offs, Email Channel Setup, Personalized Communication Across Channels, Salesforce CDP Implementation, Outbound Channel Setup.• Remarketing: Managed budget of approx. ₹1Cr/month for generating 15000 leads/month at CPL of ₹667• Paid: Managed budget of approx. ₹2.5 Cr/month for generating around 90,000 leads at CPL of ₹278• APP Install Campaign: Managed budget of approx. ₹1Cr/month for generating around 60,000 leads at CPL of ₹167 -
Lead - Web PerformanceBajaj Finserv May 2022 - Oct 2024Pune, Maharashtra, India -
Senior Manager - DigitalIcici Securities Jul 2019 - Jun 2022Mumbai Area, India• Delivered 100,000 Online Account Openings per Month at an Average COA of INR 500.• Horizontal Projects: Online Account Opening Journey, Referral Program, Call Centre Rapid LR.• Managed multi-million budgets across platforms like Google, Bing, Facebook, Google Pay, and Phone Pay.• Spearheaded creative brainstorming and strategy development, optimizing processes, and conducting competition analysis. -
Manager - DigitalPublicis Groupe Jul 2017 - Jan 2019Mumbai Area, India• Managed Hospitality Projects of Industry Leaders like Hyatt Hotels, Leela Hotels.• Analyzed client requirements to create effective media plans and successfully explained them to clients, resulting in improved client satisfaction. • Utilized Google AdWords, Bing Ads, Facebook Ads, and Omniture to drive successful advertising campaigns. -
Specialist - DigitalMediadonuts By Aleph Jul 2016 - Jul 2017Mumbai Area, India• Attended client calls and visits, facilitating effective communication and relationship building.• Conducted campaign onboarding, ensuring smooth and efficient set-up of advertising campaigns. Monitored and optimized campaigns to improve key metrics and performance indicators. • Utilized Mediamath, DCM, Google AdWords, Facebook, Instagram, and Twitter to carry out responsibilities effectively.• Developed strong client relationships through consistent communication and attentive service. -
Analyst - DigitalTalentica Software Feb 2015 - Jun 2016Pune Area, India- Campaign Management and Optimizations - Managing campaigns, Making sure they are delivering properly, they have a good CTR, Fill rate, ECPM’s.- Client Management – Communication with clients regarding the campaigns, their needs, their expectations, there vision of the audience they want to target and Confer with clients to provide marketing or technical advice, Give advice on tag types, Tag correction, Suggestions on Click Macro’s, click tracker, Impression trackers- Resolve Bad Ads: Taking care of brand sensitivity of publishers, identifying the source of BAD Ad and blocking the same- Troubleshooting - Generating and Understanding Logs, identify the cause and action accordingly- Tag Testing - Setup test campaign and check whether the ad is rendering properly with all the macros placed and if not make necessary changes- Reporting - Generate and share the reports for campaign internally and externally -
Analyst - DigitalTsl Consulting Pvt Ltd May 2013 - Feb 2015Pune Area, India1. Account Management – Deal with the set of clients, explaining and convincing them to use the services being offered by company in digital network.2. Campaign Management – End to end campaign management with proper creative’s selection, budget finalization and delivery.3. Client Calls - Get on the client calls understand their requirement, create the plan accordingly and explain the same to team and client.
Manish Shukla Skills
Manish Shukla Education Details
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Mahatma Gandhi Missions College Of Engineering And TechnologyFirst Class With Distinction -
Gramin Polytechnic College , NandedFirst Class -
Universal English Medium School, NandedSecond Class
Frequently Asked Questions about Manish Shukla
What company does Manish Shukla work for?
Manish Shukla works for Bajaj Finserv
What is Manish Shukla's role at the current company?
Manish Shukla's current role is "Growing Digital Businesses with Expertise in Paid Channels, SEO, and App/Web Monetization".
What is Manish Shukla's email address?
Manish Shukla's email address is ma****@****ail.com
What schools did Manish Shukla attend?
Manish Shukla attended Sinhgad Institute Of Business Administration And Research, Mahatma Gandhi Missions College Of Engineering And Technology, Gramin Polytechnic College , Nanded, Universal English Medium School, Nanded.
What are some of Manish Shukla's interests?
Manish Shukla has interest in Children, Environment, Education, Poverty Alleviation, Health.
What skills is Manish Shukla known for?
Manish Shukla has skills like Entrepreneurship, Team Management, Business Development Consultancy, Corporate Sustainability, Marketing Accountability, Business Development, Leadership, Marketing Strategy, Seo, Management, Digital Marketing, Business Analysis Planning And Monitoring.
Who are Manish Shukla's colleagues?
Manish Shukla's colleagues are Abhi Sutar, Shrikant Chellapella, Deepayan Pradhan, Kusuma Sai Gnd, Krishna Sikchi, Sakshi Kushwaha, Tulsiram Dangi.
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