• Enabled partners on hyperconverged infrastructure (HCI) solutions (subscription/SaaS and perpetual) by creating partner-facing collateral such as cheat sheets, decks, sales plays• Presented at partner events and webcasts to drive awareness• Led cross-functional team on executing campaigns to partners; resulted in 20% YoY pipeline growth • Drove partner GTM strategy for HCI and ensured alignment with stakeholders such as product marketing, regions, and teams• Accelerated competency requirements of partners to grow pipeline; doubled the number of certified partners YoY and increased partner registered deals by 2x worldwide• Regularly leveraged tools such as Tableau and Salesforce for reports and data-driven decisions

• Owned the go-to-market plan for secure access solutions and drive campaigns with corporate marketing• Worked with alliance partners such as AWS, Microsoft Azure, and Google Cloud on joint marketing activities• Created content assets (presentations, datasheets, FAQs, quick reference guides, recorded pitches) for sales teams and channel partners• Developed Zero Trust architecture strategy content on entire security portfolio• Evangelized security solutions at company events and industry trade shows (live and virtual)

• Launched new releases and produced assets such as solution briefs, spec sheets, and presentations• Developed solution messaging content for websites, press releases, and social media platforms• Co-developed joint GTM plans with key ecosystem partners such as VMware and Red Hat• Executed on joint marketing programs such as webinars and generated leads for WW sales teams• Participated in and evangelized joint partner solutions at industry and partner events

Sabbatical

• Planned and executed regional, partner, and corporate events to generate lead funnel for sales• Achieved over $1 million in pipeline opportunity for storage solution through field and partner events• Worked with channel partners on co-branded content, social media, and demand generation campaigns• Managed the MDF budget and allocated funds adhering to MDF guidelines • Spearheaded a 15 city roadshow tour to enable sales teams to engage with prospects• Supervised and mentored a Field Marketing specialist

• Built nurture campaigns with demand generation team and wrote drip emails for SaaS solution• Interacted with sales leaders to identify target accounts and crafted plans to grow the pipeline• Increased leads 40% YoY for sales team through target account campaigns • Collaborated with ecosystem partners on joint go-to-market plans, solution briefs, videos, and websites• Enabled channel partners and sales teams with tools including battle cards, email content, and call scripts

• Drove thought leadership on cloud networking through blogs, social media, webinars, and collateral• Created partner-facing material including joint solution briefs, partner portal content, and battle cards• Led global product launches resulting in 20% YoY increase in revenue • Made educational videos and the company’s 1st infographic on cloud networking• Generated product presentations, web content, data sheets, and contributing articles• Wrote product messaging for switches, routers, and OS software releases• Engaged with cross-functional teams including AR/PR, demand generation, and sales to deliver content

• Collaborated with major alliances including IBM, Microsoft, Samsung, and Nokia Siemens Networks• Wrote joint solution briefs, presentations, and battle cards to enable alliance teams to sell the joint solution• Evangelized joint alliance marketing materials to global sales teams and SE’s• Drove reference architecture solution documents with IBM• Attended and promoted joint solutions at partner events such as the IBM Cloud Symposium Event• Teamed with technology alliance managers to create and execute quarterly go-to-market plans• Publicized joint solution assets to over 10,000 joint customers worldwide

• Wrote product positioning and messaging for Juniper SSL VPN appliances portfolio• Formulated product launch strategy and worked with cross-functional teams to execute on deliverables• Created collateral and sales tools such as data sheets, solution briefs, presentations, and webcasts• Promoted SSL VPN products to sales teams, field marketing, solutions marketing, and channel partners• Managed SSL VPN Gartner Magic Quadrant submission resulting in Leaders quadrant 5 years in a row• Launched new releases that led to the highest market share (over 30%) in the industry