 Identify top key accounts in the region and develop engagement plan and develop valueproposition for products to increase market share. In-depth knowledge of the company and its customers to nurture relationships with topaccounts. Coordinate between marketing team (harmonize banner placement etc.) & trade marketing(Events, offers, product launch, outlets.) Collaborate with multiple divisional contacts consisting Marketing Directors, Operations, Events,POS and other related personnel. Contacts with each level of the business to ensure the customer’s needs and expectations areproperly met. Handled Excise for label registration. Managed 580 off premise outlets. Strategic perspectives that goes beyond short-term gains. Responsible for taking new product launches to end customers. Directing customers and managing employees at all levels of the business. Build a lifetime value of customers by negotiating terms for benefit of both parties. Participate and attend trade fairs, industry events and initiate client visits. Strategically communicate, develop and creatively adapt programs that originate from BrandMarketing, Distributor, Retailer and Head Quarter. Sales & promotions for the newly launched brand at different channels of on-trade, Enablingbrand visibility, identifying relevant events of on-trade outlets & ensuring participation, Listing inthe menu bars of all outlets ,reporting on competitors. Development of Annual sales & promotion plan of On-trade, Coordinate with stakeholders of thebrand for boosting Sales. Generate business insights through analyzing relevant competitors - their offerings and pricingstrategies. Pivotal role in building strong relationships with new and existing clients to ensure continuity ofbusiness and create opportunities for up-selling and cross selling.

 Prospect for potential new clients and turn this into increased business. Handing distributers. Scrutinize contender activities in the area for assessing opportunities in business development. Creating distribution network and setting up companies channel partners. Steer institutions, stand alone, supermarkets & Wine stores. Cold call as appropriate within our market or geographic area to ensure a robust pipeline of opportunitiesand Meet potential clients by growing, maintaining, and leveraging our network. Setting up meetings with prospective customers to sell the company’s products. Create sales strategies for sales team and taking approval from seniors. Identify and create a strong loyal relationship with all decision makers. Working with sales executives on approaches to building business. Supporting the sales force with general operations to help reach the team’s objectives. Handling premium product of global market which comprise four types of Tonic water Tonic waters: Regular Tonic water, Lite Tonic water, Cucumber Tonic water, Grapefruit Tonic water & Ginger Ale Stranger & Sons Gin Setting activity and revenue targets for members of the sales team. With Help of marketing team I arranged the events at reputed places to increase the sales. Processing a high volume of product orders. Monitoring sales data and keeping up to date with current market trends and customer needs. Established 40 new named accounts in 2019 and generated new business revenue. Managed relationship with accounts to drive sales growth in alignment with strategic plan.

Analyzing competitor activities in the region and assessing opportunities for business development. Creating distribution network and setting up companies channel partners. Handling institutions. Prospect for potential new clients and turn this into increased business. Setting up meetings with prospective customers to sell the company’s products. Create sales strategies for sales team and taking approval from seniors. Identify and create a strong loyal relationship with all decision makers. Handling Two Distributors. Working with sales executives on approaches to building business. Supporting the sales force with general operations to help reach the team’s objectives. Handling premium product of global market which comprise : Qua natural mineral water, Smart hydrating drinks like O’cean, Fruit Wave, O’ Beverages which consist of O’ Soda, O’ Tonic Water, O’ Light, O’ Ginger Ale, San Benedetto Sparkling water and Arteason water, Full range of Lindt Chocolate including Lindor, Excellence and Seasonal selections, International Award winning Illy Coffee, Twining Tea Bags Fijji water O’cean one & Energy Drink Fever Tree international Mixer Range Setting activity and revenue targets for members of the sales team. Processing a high volume of product orders. Monitoring sales data and keeping up to date with current market trends and customer needs. Established 20 new named accounts in 2018 and generated new business revenue. Managed relationship with accounts to drive sales growth in alignment with strategic plan. Participated on behalf of the company in exhibitions and conferences.

Seeking opportunities for business development within a defined area or sector. Responsible for heading up their expansion in new markets as well as continued expansion amongexisting clients. Alerting the sales team to opportunities for further sales within key clients. Letting customers know about other products the company offers. Building relationships with existing clients in an attempt to increase their current spend. Driving peak performance and sales success across the organization. Training sales team on sales techniques, administration and product. Planning, executing, and managing sales strategies. Generating new leads and developing existing customers. Networking with businesses in the territory and building relationships.