With extensive experience of innovation in B2C & B2B sales, marketing and professional services , business development, I have worked across multiple sectors-consumer electronics, water treatment and durables industry space.I have been fortunate enough to work with and learn from pioneers of business for many years and have developed some expertise in new channel development, business strategy and technology led growth.Currently with Triciel technologies, Appollo Solar, and Triciel consulting and Omkara Concretes, I’m focusing on business development and marketing strategy but always driven by revenue creation.My philosophy is underpinned by a single question - How can we make it better?Specialties: Develop Marketing Strategies and Campaigns , Product Positioning, Branding and Brand Management,New Product Launch and Product Promotion, Media Planning and Management,Print and Web Content Development,Public and Media Relations, Focus Group and Marketing Research and On-line Marketing.