Manny Rivera

Manny Rivera Email and Phone Number

Executive Vice President, Salesforce Practice @ Chicago Advisor Group
Chicago, IL, US
Manny Rivera's Location
Greater Chicago Area, United States, United States
About Manny Rivera

Making Your Marketing Work Smarter🙈 Are you struggling to leverage your marketing technology (MarTech) fully? 🙉 Is your CMO falling short in transitioning your organization? 🙊 Is AI implementation a challenge? 💲 How much longer can you afford to waste money and time? I lead teams that deliver innovative solutions and drive real results. From integrating platforms like Salesforce Marketing Cloud and Data Cloud to maximizing ROI, I’ve helped organizations like yours get the most out of their investments in people, processes, and technology. By staying ahead of the curve and aligning product development with future needs, I’ve built a reputation as a transformative leader in marketing.🚀 Ready to take your marketing to the next level?

Manny Rivera's Current Company Details
Chicago Advisor Group

Chicago Advisor Group

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Executive Vice President, Salesforce Practice
Chicago, IL, US
Employees:
1
Manny Rivera Work Experience Details
  • Chicago Advisor Group
    Executive Vice President, Salesforce Practice
    Chicago Advisor Group
    Chicago, Il, Us
  • Chicago Advisor Group
    Vice President, Salesforce Practice
    Chicago Advisor Group 2023 - Present
    I lead our Salesforce CRM practice in designing and optimizing tailored solutions across the full range of Salesforce products, including Marketing Cloud, Commerce Cloud, Experience Cloud, and Data Cloud. My focus is on seamless platform integration to meet customer needs. I oversee our team of solution consultants and go-to-market experts, driving success in selling, consulting, and implementing Salesforce solutions.
  • 1871
    Board Advisor
    1871 2015 - Present
    Chicago, Il, Us
    Advisor and mentor to small digital startup incubators focused on branding, marketing structures, and digital marketing strategies to early-stage companies as well as nationally recognized accelerators, industry-specific incubators, and tech talent schools.
  • Salesforce
    Vice President, Customer Success Executive
    Salesforce 2020 - 2023
    San Francisco, California, Us
    I lead CxOs through complex digital marketing transformation and CRM initiatives to ensure clients and partners drive the highest return for their Salesforce investment. Working with our customers and partners' senior leadership and in alignment with Salesforce’s product development teams, to bring relevant solutions and innovation to our Salesforce platform to solve tomorrow's business challenges.
  • Marsh
    Founder And Head Of Marketing @ Trustedpals Pet Insurance
    Marsh 2018 - 2020
    New York, New York, Us
    Created the first consumer Insurtech Pet Insurance startup, TrustedPals Pet Insurance, for Marsh McLennan by expanding into the $5.2 billion global consumer pet insurance vertical by developing the operating model, go-to-market plan, and insurance product. Secured capital investments and designed a new branded, omni-channel, user experience to integrate on / offline customer service platforms to produce new revenue streams.
  • Aon
    Chief Marketing Officer
    Aon 2011 - 2017
    London, Gb
    Guided Aon Affinity marketing overseeing 13 divisions producing revenue of $4.6 billion. Directed teams of 60+ and outsourced partners across strategic / digital marketing, research, e-commerce, public relations, content management, creative, internal, and external communication functions. Led the implementation of Salesforce CRM across service, sales, and marketing.
  • Abbott
    General Manager Marketing
    Abbott 2008 - 2011
    Abbott Park, Illinois, Us
    Led the center of excellence (COE) marketing group to oversee and consolidated the acquisition, retention, and advertising for all brands. Administered a $250 million annual spend. Negotiated compensation for advertising and digital media agencies. Oversaw product launches and brand teams to align with omni channels strategies.
  • Astrazeneca
    Consumer Marketing Director
    Astrazeneca 2006 - 2008
    Cambridge, Cambridgeshire, Gb
    Led the Nexium (“The Purple Pill”) brand team – with revenues of $5.5 billion – in transforming the brand into a more consumer-focused brand for the US and international markets. Accountable for omni-channel strategies for acquisition, retention, and CRM effectiveness.
  • Pepsico
    Senior Brand Manager
    Pepsico 2002 - 2006
    Purchase, New York, Us
    Led innovation, marketing, and sales plans across PepsiCo to reposition the Lipton Iced Tea brand by creating product line extensions that generated long-term portfolio growth to regain category leadership and recapture its $1B revenue brand status.
  • Eastman Kodak Company
    Director Of Brand Development
    Eastman Kodak Company 1998 - 2002
    Rochester, New York, Us
    Oversaw the U.S. and International brand marketing efforts, created new interactive marketing campaigns and oversaw sponsorships (Olympics, Disney, NASCAR etc.) to help evolve Kodak's digital strategy for key markets.
  • The Coca-Cola Company
    Brand Manager
    The Coca-Cola Company 1994 - 1998
    Atlanta, Ga, Us
    Managed entertainment/product placement marketing, brand development, promotional initiatives, sponsorships and financial objectives for various brands (Coca-Cola, Sprite, Diet Coke, Powerade etc.)

Manny Rivera Education Details

  • Northeastern University
    Northeastern University
    Marketing
  • University Of Massachusetts Amherst
    University Of Massachusetts Amherst
    Liberal Arts
  • Neoma Business School
    Neoma Business School
    International Business
  • Harvard Business School
    Harvard Business School
    Organizational Leadership
  • Ucla Anderson School Of Management
    Ucla Anderson School Of Management
    Organizational Leadership
  • Kellogg Executive Education
    Kellogg Executive Education
    Organizational Leadership

Frequently Asked Questions about Manny Rivera

What company does Manny Rivera work for?

Manny Rivera works for Chicago Advisor Group

What is Manny Rivera's role at the current company?

Manny Rivera's current role is Executive Vice President, Salesforce Practice.

What schools did Manny Rivera attend?

Manny Rivera attended Northeastern University, University Of Massachusetts Amherst, Neoma Business School, Harvard Business School, Ucla Anderson School Of Management, Kellogg Executive Education.

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