Business Development• Developed a comprehensive GTM strategy for the B2B vertical, incorporating compliance systems and digital marketing initiatives to drive brand recall value and increase revenue by 30%• Established and monitored key performance indicators (KPIs) for brand management and product sales, resulting in a 20% increase in overall conversion rate across both D2C and B2B platformsPartnerships• Introduced a collaborative sales enablement program with partner companies, resulting in a 25% increase in cross-selling of complementary products• Implemented a targeted digital sales campaign resulting in a 20% increase in sales revenue, utilizing data analysis to identify high-value customers and tailor messaging to their specific needs• Spearheaded a comprehensive analysis of the company's existing capabilities and identified 3 untapped revenue streams, resulting in a steady flow of revenue

Directly reported to the Head of Manwah Group’s South Asia business and also to the CEO(UK). Managed, and closely collaborated with a globalized team located in Shenzhen and Vietnam. Business Development: • Organized potential buyers’ network in North, South, and East India to boost revenues by 40% in 18 months. Created a network of distributors to engage with small business retailers and wholesalers, increasing brand visibility and boost sales by over 40% in Tier 2 and Tier 3 cities in India• Planned performance goals for product sales; managed all sales channels to meet sales targets and strategic goals for South Asian and South East Asian market; collaborated with stakeholders in operations, product, regional sales and supply chain teams to align with overall company strategyStrategy: • Designed and implemented market entry strategies for our premium products to increase revenue by over 50%; developed rebranding strategy for the premium segment to ramp up discoverability among small and medium sized retailers• Identified product, customer & market requirements and defined product vision / roadmaps that improved customer outlook and business performance in the short and long-term• Devised a market strategy for rebranding and order aggregation, warehousing, and distribution based on regional profiling of buyers

• Analysed market data and identified new sourcing opportunities to diversify sources and reduce costs by over 15% for a $60m business• Conceptualized a market risk assessment model and suggested product hedging opportunities for business scope of $25m in aluminium procurement• Evaluated the feasibility of using biopolymers in flexible packaging to help achieve company’s sustainability goals

• Identified key players and developed Go-To-Market strategies to enter the South and South East Asian food additives market, increasing the revenues by 20% in 5 months • Formulated business models and entry strategies for a new product line of bakery enzymes to increase overall revenue by over $10m• Streamlined business operations for the Indian market and removed bottlenecks for existing business

• Identified the market demand for disruption in the business supplies industry and founded a manufacturing start-up designed to meet the requirements of a professional setup, in an otherwise unorganized market.• Established the company’s e-commerce and digital strategy and implemented data analysis using user semantics and SERP techniques, adding 45% to the revenues• Initiated and developed engagement with industry players to bid for corporate and government tenders. Won exclusive supply contract for North and East India, increasing the revenue by over $250,000 within the first 3 months of endeavour• Developed a network of external vendors, government entities and logistics providers to streamline order fulfilment processes

STRATEGY & BUSINESS DEVELOPMENT • Initiated business development in Asia and Africa, increasing the revenue by 25% within 6 months of exports channel establishment• Led a 15-person team to supervise shipping, logistics, and forwarding for smooth multi-port operations • Implemented alternative procurement strategy and accomplished over 18% cost reduction in total cost of ownership for raw material

Operations- Supervised and completed the commissioning of a 160 TPD maize/corn processing plant.- Managed a cross-functional team of more than 150 people across different functions, controlling revenues of close to USD 35M for the company.- Made production plans, delivery schedules, employee engagement exercises, and also checked recruitment policies at the factory level.- Business Planning, forecasting & cost estimation, working capital management, MIS reporting.Relationship Management- Collaborated with local government and administration authorities for regulatory compliance. Set up the company’s engagement with the local community as part of its Corporate Social Responsibility (CSR) initiative.

- Managed sourcing, warehousing, and distribution for firm revenues of USD 200,000- Negotiated contracts to reduce costs and achieve maximum efficiency