www.theayurvedaco.com

A Complete Business Manager, who has analyzed markets, identified opportunities, created the requisite infrastructure, and delivered on organizational requirements. An analytical and result oriented individual with over 23 years of experience in Sale and Marketing in FMCG products (Food/Personal Care/Tobacco) in international and Domestic market.Till now I have worked with a portfolio of products which are company specific. Have identified & analyzed opportunities for the same and delivered across geographies.

Functions Performed:STRATEGY : - Study the market and identify opportunities - Development & implementation of the entry strategy. MARKETING : - Responsible for all marketing activities – This requires regular interaction with advertising & research agencies.- Brand plan : Brand strategy & positioning, development of creative’s, competition monitoring, media planning, advertising monitoring, POP designing and development.- Promotions: Finalization & implementation of consumer & trade promotions, volume forecasts, contests, campaigns, visibility drives etc.SALES : - Requires distributor management through continuous interaction with theDistributors and Sales Personnel. - Setting targets for sales force, monitoring productivity & range selling, target achievement, daily retailing, sales force incentive, reporting formats and merchandising plan- Development & monitoring of trade schemes. - Field force training on Product and selling techniques. Tailoring of tour plans.FINANCE : - Development of business plans, ensuring achievement of profitability targets.- Continuous monitoring of all costs, managing overheads and advertising expenses within the budget limits.- LOGISITICS : - Inventory Planning to ensure proper stock levels at all stock points. - Interacting with Logistics Dept. for shipment execution.LEGAL : - Co-coordinating with legal agencies for registering our brands

Country Head for EMAMI and ZANDU - Business development and strategy. Establish NRO and FAH Nepals No.1 Brand and Zandu three Division in next level within 22 Month of work with the organization.

Country Head for Sales and Marketing. Established INDICA and SPINZ brand in Nepal Market as top of mind Brand. Registered CHICK 4gm SHAMPOO as second Brand in the country "Nepal". ACHIK SHAMPOO achieved TOP 50 Brand on top of the Mind among the country "Source Acnielsen" during the time period.

Responsible for EAST, CENTRAL and West Nepal to deliver Sales and Distribution objective.