Sales and Commercial Performance of the Store :• Maximize sales and profitability ,Formulate and implement store strategies • Prepare financial budgets for entire yearStore Operations Standards and Management :• Maintaining the Best Retail standards as per the market positioning of the brand • Identifying seasonal promos, implement marketing promotions as per guidelines, maximize returns from promotions • Plan and organize for Merchandise ,Stock Management • Perpetual inventory and Global stock count to control shrinkages • Providing periodic feedback on products to buyer, participate in planogram review Market focus :• Market share in the area and study competition• Identify internal and external commercial opportunities as and when they arise • Promote awareness of local trading patterns, environment, competitor activities People Management :• Participate in selection decisions of new employees ,Define KRAs for staff • Recognize the employees on fast track at midterm and participate in succession planning • Conduct Staff Welfare activities and design incentive programs • Handle grievances Customer Service :• Feedback books, Mystery shopping and comments on the web for collecting feedback • Review customer feedback to improve efficiency • Monitor high level of service standards

Channel Management & Distribution

Responsible for meeting budgeted sales, customer retention through churn control measures, Customer Life cycle Management through Conventional Corporate Direct Channels across Cluster Geography.

• Responsible for 18 Operational Retail Stores across Coimbatore Cluster covering over 1,00,000 Sqft of Retail Space Ensure Smooth Commissioning of Stores for the launch. Setting up the MBQ and Planograms with fill rates (95%) for the launch.• Review Financial Statements, Sales and Activity reports, and other Performance data Analyze training needs to develop new training programs and improve existing programs• Coaching the Team on good Governance on Dump and Shrink management • Analyze the market and implement local development initiatives to maximize sales and profits by monitoring customer preferences• Store wise P&L analysis and working on Cost drivers

Responsible for Telecom Retail Stores ,Distribution in a Zone spanning Customer service, Sales ,Distribution and Revenue targets across all products.