As a Workflow Team Lead at Google Operations Center, I manage the large sales accounts of major eCommerce platforms such as Amazon, Flipkart, Myntra, 1MG, and Big Basket. I work on account sales, optimization, and digital strategy, focusing on Google Shopping and Local Inventory Ads. I have over 4 years of experience in eCommerce operations and growth, and I am certified in Google Ads and Digital Marketing.Previously, I worked at Cognizant, where I led the internal digital transformation projects and spearheaded the doubling of conversion rate for Google Shopping. I also increased the average order value by strategically launching Google paid campaigns, and saved cost through marketing automation campaigns for email and app marketing. I streamlined the content marketing by creating a content calendar and worked on pricing strategy and new offer launches. I am proficient in various online advertising platforms and tools, such as AdWords, Google Analytics, MoEngage, Vizuary, Exact Target, and NetCore. I am passionate about leveraging data and technology to drive eCommerce performance and customer satisfaction.