Manouk Akopyan Email & Phone Number

Los Angeles, Ca, Us

Glendale, Ca, Us

— Developed a comprehensive demand gen content marketing strategy for a global software company through strategically planned and executed whitepapers, case studies, blogs, email campaigns, videos, podcasts, webinars, PR campaigns, sponsored content programs, sales decks, infographics, print collateral, web development, and more.— Partnered with Sales, Product, and Customer Success teams across the US, UK, and Canada to deliver an optimized content marketing plan.— Developed strategic thought leadership for the C-level team to publish guest posts on Forbes and other reputable outlets.— Collaborated with clients and external partners to create custom co-branded content that generated leads and revenue. — Guided external PR agency team to gain earned media opportunities with globally recognized trade outlets and media.— Executed a strategic awards submission plan that yielded the company dozens of awards from distinguished entities.— Managed editorial team, freelancers, and partners to nurture content goals and expand capabilities.— Instilled an SEO-first discipline in all content creation and editing to ensure maximum discoverability.— Implemented paid, earned, and owned campaigns to increase engagement and conversion to drive revenue.— Orchestrated uniform company-wide communications; launched and led publishing of internal magazine.— Defined and managed editorial and communications strategy by integrating core KPIs aligned with key business objectives.— Supported end-to-end content marketing plans for the Phonexa-owned-and-operated email marketing conference MailCon.

El Segundo, California, Us

— Write award-winning feature profile stories and facilitate live blogs and video interviews as a multimedia sports reporter.

— Serve as a color commentator and unofficial judge on boxing and MMA TV broadcasts that air on ESPN, FOX Sports, FUBO TV, as well as on pay-per-view events distributed on DIRECTV and Dish Network, among others.

New York, Ny, Us

— Write news features for the No. 1 ranked boxing website in the world, BoxingScene.com, a Paramount Global-owned entity.

London, Gb

— Drove revenue for the company and global partners by sourcing and brokering video, clearing rights, writing AP quality storylines, and pitching valuable UGV to enable licensing of videos to 2,000+ media partners as the overnight managing editor. — Handled inbound leads from international media outlets and brokered video sales.— Managed and edited videos for a global database of filmers who uploaded natively to CMS.

— Ghost-wrote thought leadership guest posts for Fortune 500 executives that were published across reputable publications.— Ghost-wrote content for clients and their company blogs and websites adhering to brand tone and marketing strategies.

Los Angeles , California, Us

— Created a compelling radio program through interviews with famous personalities for a national network radio company that aired on KLOS-FM 95.5 in Los Angeles. — Edited and produced shows through Adobe Audition for airing and podcast distribution via Spotify, Apple, and Google, among other platforms.— Voiced live reads; facilitated advertising leads.News coverage announcing the show debut: Manouk Akopyan’s Radio Show Debuts Across Major Platformshttps://asbarez.com/manouk-akopyans-radio-show-debuts-across-major-platforms/

Los Angeles, California, Us

— Strategized and created unique B2B and B2C multimedia written and video content covering Fortune 1000 companies.— Curated daily publishing of an industry-leading newsletter targeted toward global marketing leaders.— Influenced organic growth of a B2B audience and daily subscribers through a variety of strategic programs.— Fostered relationships with creative and business teams to lead production and programming for conferences and events.— Supervised content creation from staff and freelancers which led to new revenue streams.

New York, Ny, Us

— Authored, edited, and packaged content of all types in CMS for NFL.com in a fast-paced, deadline-driven environment, all while being mindful of journalistic standards, best SEO practices, and cognizant of live metrics.— Curated breaking news by making careful decisions while coordinating with NFL Network— Wrote news stories and edited features. — Managed content experiences for web and mobile apps using sharp news judgment while leveraging analytics.

Chicago, Illinois, Us

— Directed branded content programs across all of Tribune’s platforms for top advertisers surrounding the nexus of sports, arts, entertainment, auto, travel, food, hospitality, and tech for the LA Times, Chicago Tribune, and sister publications.— Managed branded content from conceptual stages through publishing with national advertisers.— Planned yearly B2B/B2C campaign calendars with advertising, marketing, vendors, and national clients.— Assigned and edited stories to a diverse pool of international writers based on skillsets and expertise.— Edited and rewrote copy and headlines; worked with the art directors on digital and print design and UX.— Conceptualized and reviewed proofs through InDesign; edited, uploaded, and approved content via CMS.

— Managed a 20-person staff for a bi-monthly international lifestyle magazine that was printed in four languages.— Promoted from features writer to sports editor to senior editor to managing editor during tenure.— Directed an international team of reporters and editors to ensure consistency with editorial requirements.— Drafted magazine layout for print through InDesign; approved final proofs and product with print plant.— Managed online content; edited stories and photos and published in CMS.— Collaborated with advertising, marketing, and circulation on projects that impacted company revenue.— Represented the magazine at events to strengthen relationships and promote the overall brand and product.— Interviewed notable figures and wrote feature profile stories on newsmakers and cultural icons.

— Wrote and edited stories for drive-time newscasts on KSCN-88.5 FM radio.

Northridge, Ca, Us

— Wrote news, features, profiles, columns, editorials and sports stories for the Daily Sundial.

— Wrote game previews and recaps, profiles, and features as the high school football beat reporter.