Manuel Saenz Email & Phone Number

New York, NY, US

New York, New York, US

Reporting to the CFO, lead key financial activities for a Series-D funded startup including strategic planning, FP&A, business development, accounting & control, and investors & lenders relations.

Leuven, BE

• Appointed to lead the full post-merger integration of Craft Brew Alliance (NASDAQ: BREW), a large craft brewer with 8 breweries across the US, including commercial strategy, route to market, supply chain, IT, finance.
• Developed key commercial and supply execution plans necessary to drive profitable growth.
• Delivered the complete operational integration with ~85% of people retention.
• Identified 2X potential synergies vs original M&A business case while minimizing risk to topline & growth.

Leuven, BE

• Directed the financial activities for the craft beer division for AB-InBev in the US. (#1 craft beer supplier in the country) including 13 breweries and 30+ restaurants/pubs. (Revenue of ~1 Bi USD). Leveraged AB-InBev.
• Led the business unit for its first year of positive EBITDA by improving financial discipline, resource allocation and compliance while maintaining the specific culture of each of the breweries.
• Optimized operational expenses resulting in a significant reduction while minimizing top line risk
• Developed a high performing team of directors, analysts, and controllers

Leuven, BE

• Responsible for first year revenue, cost, and processes implementation at acquired branches. Served as single point of contact and drove the integration and development of new acquisitions.
• Increased revenue by ~80 Mio due to the integration of 5 new operations
• Onboarded ~900 new employees into Anheuser-Busch including full time and hourly employees.
• Monitored and reported on progress of transition for new operations to ensure they can run independentlybeyond conversion timeline and determined necessary changes to transition schedules based on integration.

Leuven, BE

• During the MBA Summer internship, I joined the team responsible for launching AB-InBev’s operations in Colombia and for expanding distribution in Peru and Ecuador.
• Designed the growth plan for the region including market segmentation analysis, portfolio and pricing strategy, geographies and points of sales prioritization framework, route to market and design of support functions.
• Directed the budgeting process for Colombia, Peru and Ecuador including the outcome of the expansion plan.

Leuven, BE

Led the supply strategy and oversaw the business intelligence, control & analysis of the variable industrial costs for ~40 operations in Brazil, Dominican Republic and Central America with an annual budget of 4 Billion USD including breweries and verticalized operations.

Leuven, BE

Directed the strategic planning, business cycle and management of the financial results of 7 countries in Latin America with revenue of 390 million USD. Responsible for the total company variable industrial costs analysis in the financial department.

Leuven, BE

Led the global reporting and business intelligence for the Latin American business. Responsible for service level with back-office teams in the finance department.

Leuven, BE

Directed the business performance management processes for the operations in Central America (Guatemala, Nicaragua and El Salvador) including revenue management, cost and expenses tracking and BI systems. Responsible for the relationship with business partner in the region.

Leuven, BE

Responsible for the management of CAPEX and overhead expenses in Guatemala, Nicaragua and El Salvador.

Guatemala, GT

Responsible for management of 6 bakeries and 1 restaurant. Including in-house production, human resources, logistics and sales planning.

Mba, Marketing Major

Production Engineering