Mansi Nagdev started her own label in April 2012 with an idea of having a space to express, create and contribute. An Idea to make tangible - the intangible thought of class, comfort and sustainability. Her label reflects an earnest effort to provide longevity and affordability in age of fast fashion. Through her label, she has been fostering relationships based on trust - the trust of delivering and making fashion accessible with its essence, culture and richness preserved.​