Working closely with the planning team on brand strategy for Asian Paints Royale, Tractor and ApcoliteCreating organic growth for the agency with Asian Paints and HSBC BankManaging a team of 6 and being responsible for enhancing their key skillsHSBC being a global account, aligning the team to work with JWT Hong Kong and London officesActive role in new business developmentHelp maintain a work life balance for the team and making work fun AchievementsHelped retain and continued maintaining a strong relationship with Asian Paints which was a crucial business for the agency. Won the digital business of Royale Microsite along with iContract.

Strategizing on Nihar Shanti Amla to create a strong differentiator against the competitorStrategic thinking on Parachute Ayurvedic for building India's first mass C2C brand & further grow in the south market Directing day to day operations for smooth and effective functioning of the businessAchieving targets as set up in the goal sheet

Achieving monthly targets and being proactive by pitching for organic growth on HDFC Bank Successfully lead communication objectives in rural markets through activation campaigns on HDFC Develop digital properties for Fair & Lovely in AMET market Key role in new business developmentAchievementsConsistenly achieved monthly targets on HDFC Bank (exceeded by 50% in 2009-2010).Won the dealers meet event execution responsibility on Mak Lubricants amongst 3 other agencies.

Launch & relaunch - Color Naturals for Men & WomenMarket research through focus group discussions and understanding consumer behaviour for the need of a cream based hair colour for Men Vs a dye