• Lead the Overall Business and Organization Transformation agenda both with internal and external stakeholders to catapult growth agenda across all Cleaning & Hygiene sectors.• Create and lead Vision 2030 roadmap to create sustainable value for all stakeholders with short-mid-long terms goals.• Tangible transformation in Sales, Supply Chain Operations & External Partner relationship in a highly complex B2B & B2G landscape.

Reset the growth agenda with a tangible roadmap to turn around the business by accelerating and optimizing topline and bottom-line plans while reversing declining share trends.

Full P&L accountability and leading the transformation agenda of large teams for a $250MM business. Successfully turning a declining business unit to a top performing unit in 2019 - 2021 while growing share and improving profit margins.*Integrate Tech advancements to Transform Sales, Marketing & Supply Chain framework to a winning combination in a competitive & complex market structure while reducing commercial team’s turnover with HR innovations.*Develop and modernize… Show more Full P&L accountability and leading the transformation agenda of large teams for a $250MM business. Successfully turning a declining business unit to a top performing unit in 2019 - 2021 while growing share and improving profit margins.*Integrate Tech advancements to Transform Sales, Marketing & Supply Chain framework to a winning combination in a competitive & complex market structure while reducing commercial team’s turnover with HR innovations.*Develop and modernize Distribution & Logistic framework while building sustainable organization structures.*Lead and deploy nimble Revenue Management strategies to optimize NR realization while growing critical volume.*Gain substantial market share across periods by leveraging stronghold brands and packs while fixing fundamentals of challenged portfolio. Rationalize brand and pack penetration by channels as per consumer and trade insights.*Supply Chain P&L savings of $500k and $300k for two consecutive years by streamlining Primary and Secondary ERP systems. Profit margins from Red to Blue within two years due to significant NR growth and Savings impact.*Lead multifunctional teams of 750+ strength including Sales, Marketing, Supply Chain, HR & IT to gel as one team and achieve overall end to end transformation agenda for business and organization.*Lead as a catalyst agent of cultural change evolving to high performance multifunctional team environment Show less

Lead the overall P&L, People and Market development agenda for multiple cluster geography with 3 most diverse and emerging markets in the region. Active member of the PepsiCo Indo China ExCom leading regional AOP and Strat Plans.*Lead top strategic drives including induction of right brands and portfolio, set and align right Category and Brand Marketing strategies, standardize on-ground factories to PepsiCo Quality standards and establish best in class GTM.*Vertical start… Show more Lead the overall P&L, People and Market development agenda for multiple cluster geography with 3 most diverse and emerging markets in the region. Active member of the PepsiCo Indo China ExCom leading regional AOP and Strat Plans.*Lead top strategic drives including induction of right brands and portfolio, set and align right Category and Brand Marketing strategies, standardize on-ground factories to PepsiCo Quality standards and establish best in class GTM.*Vertical start to beverages in Myanmar by introducing Carbonated Soft Drinks and Energy category in differentiated platforms while immediately winning and gaining lead market share in the Energy category.*Start up Macro Snacks in Myanmar and Cambodia with best in class Distributor, GTM and Supply Chain systems.*Turn around way of workings and long term governance challenges in Laos & Cambodia markets with large scale bottling Conglomerates and lead business to sustainable double digit growth.*Spearhead joint working between PepsiCo and UNESCO to jointly build CSR programs for the Youth of Myanmar & recipient of the most effective CSR program award by AMCHAM*Facilitate program with leading NGOs to lead the startup of small-scale businesses for women in rural Myanmar. Show less

Lead the doubling of top line business in 3 years and sustaining market share in largest Pepsi geography in Pakistan. Fully accountable for the Top / Bottom Line and People Agenda of a $300 MM+ business portfolio with 2,500+ employees and 6 Plants. Lead modernization of infrastructure and capability build in Manufacturing, Sales, IT, Logistics and HR processes from basic to world class standards. Sustained sales and operation results between 2010-2013 entitling the company to be part of the… Show more Lead the doubling of top line business in 3 years and sustaining market share in largest Pepsi geography in Pakistan. Fully accountable for the Top / Bottom Line and People Agenda of a $300 MM+ business portfolio with 2,500+ employees and 6 Plants. Lead modernization of infrastructure and capability build in Manufacturing, Sales, IT, Logistics and HR processes from basic to world class standards. Sustained sales and operation results between 2010-2013 entitling the company to be part of the exclusive Pepsi Chairman Club. Show less

Joint business planning with Franchise partners overs AOP and long term horizons. Lead plans to introduce new business initiatives with respect to Portfolio, GTM, Capacity, Cold infrastructure and Profitability. Lead national infrastructure strategy planning and overall bottler organization capability.

Successful Green Field Start Up for Pakistan PepsiCo Snacks business with Lays and Kurkure. Develop and organize Sales & Distribution structure for Traditional and Modern trade to sustain future business plans. Lead evolution of capability tools for developing trade marketing and field sales processes to sustain future large scale business.

Pioneer Commercial Strategy Planning function in line with global and regional frameworks while leading the category Trade Marketing teams, Market Development and Capability Agenda for the Commercial teams. Develop and deploy company’s “Go To Market” strategy with especially emphasis on emerging Modern Trade. Pioneer P&G Perfect Stores in Pakistan which won the regional awards and still implemented in the market.Lead Role to successfully complete Gillette Acquisition for Pakistan by… Show more Pioneer Commercial Strategy Planning function in line with global and regional frameworks while leading the category Trade Marketing teams, Market Development and Capability Agenda for the Commercial teams. Develop and deploy company’s “Go To Market” strategy with especially emphasis on emerging Modern Trade. Pioneer P&G Perfect Stores in Pakistan which won the regional awards and still implemented in the market.Lead Role to successfully complete Gillette Acquisition for Pakistan by integrating legacy distribution systems and assets in to Anchor distributor. Show less

Lead the first P&G led National Field Sales Force with 11 P&G Area Sales Managers transitioned from Anchor distributor.

Lead the Category Trade marketing function from scratch by developing category business strategies with the Marketing Team. Lead the launch of Detergent category (Ariel) and Paper Category in Pakistan (‘’Pampers’’ and ‘’Always’’).

Fast track sales training assignment. Tracking from Sales Rep to Section Manager to Area Sales Manager)

Responsible for all finished product logistic and supply chain infrastructure set up. Lead a multifunctional team (IT, F&A, Sales, Regional Distributor) to successfully start up Order Shipping Billing System.

Heading the Material Management, Production Planning & Logistics Organization at the first P&G Pakistan Plant.

Finished Product Supply management and ensure full GMP compliance of P&G standards at Anchor Distributor Warehouses. Converting all DCs and main warehouse to 100% P&G compliance GMPs vs. being in Red.

First Management Graduate Trainee hired in P&G Pakistan and immerse in gradual orientation of all functions.