Manuel Bertagnolli Email & Phone Number

Gavello, Veneto, Italy

• In charge of managing and developing the business customer base within the D-A-CH area (Switzerland, Germany, Austria, Slovenia and Eastern Europe). Main duties:
• Dealing with benchmarking and market analysis. Planning and managing further business development projects
• Leading the international sales network composed of both agents and resellers
• Setting up product catalogues and related promotional plans according to target margin objectives. Dealing with quotes, price lists, product sheets and technical specifications for the product assortment
• Setting up on and offline marketing strategies as support to strategic brand positioning. Social media marketing and drafting of periodic publishing plans
• Arranging events and attending international trade fairs

Rome, Italy

• An operating member of the national marketing and communication committee. Main duties:
• Drafting the three-year visibility plan for both on & offline channels
• Executive partner in the choice of external strategic suppliers
• Planning of digital communication initiatives, editorial plans and visibility campaigns on social media
• Managing the planning and execution of initiatives addressed to the membership base

• Advisor responsible for performing quality and ranking analysis on global web pages. Main duties:
• Evaluation of task-query matching for the search engine positioning
• Dealt with SEO positioning benchmarking between different websites on the same topic
• Attended strategic AI integration projects aimed at improving web image research and language translation (Italian-English, Italian-German)

Emilia Romagna, Italy

• The main sales manager in charge of leading area sales (Emilia Romagna district) of cosmeceutical product lines. Main duties:
• Dealt with preliminary local market analysis to achieve target objectives in the area
• Planned and tracked performance achieved by the sales network
• The main contact point with pharmacists and doctors, both in hospital and private fields
• Quarterly data collection and reporting to top managers

Sarnonico, Trentino-Alto Adige, Italy

• The main office head responsible for managing operational and commercial processes. Main duties:
• Arranged local events, partnerships and sponsorships
• Direct sale of memberships/renewals or products within the internal store
• Managed relations with the overall member base (over 350 people)
• Planned and managed single competitions or tournaments, including award ceremonies

Fondo, Trentino-Alto Adige, Italy

• Backoffice management of both sales and logistical processes. Main duties:
• Collected customer preferences while advising on purchasing choices or product customizations
• Negotiated prices and purchasing preferences with external suppliers
• Product specialist contact point with the external reseller network