Manuel Gaxiola Parra Email and Phone Number
Industrial Engineer in Agricultural Systems with 20 years of experience in the commercial area in B2C and B2B transnational companies. Led large teams with verifiable results. My great motivation is to help companies to exceed the results by being a benchmark.About me:My passion, sales since I was studying Engineering, personal relationships, challenges, negotiation, structure, process improvement, analysis, is in me, sales manager at 24 years old, responsible for 15 people under my supervision, all older than me. Constantly challenge myself by leading as a 38-year-old sales director, responsible for 120,000 representatives, 110 managers, achieving 1st national placeExperience with Distributors, Wholesalers, Retail, HORECA, Mass Consumption, Direct Sales, e-commerce in:• Development of people, selection of talent, development and succession of positions.• Planning, coordination and control of commercial strategies, by KPI• Management between sales support areas, coordinating: marketing, sales intelligence, transportation, finance, call center, training• Lead the strategies from planning to coordination of short and medium term execution tactics.• Generate improvement programs in sales processes towards customers.• Launches of new products to the market• Motivation of the sales force through incentivesAchievements:• In 3 different companies, 7 collaborators who reported to me were promoted in position.• Lead a very large structure of people, generate changes in behavior and day-to-day management, achieving double-digit growth results.• Be a reference in my position, and a trainer.• Win international trips, be number one in my country for results.• Achieve 1st place in the country in 5 business indicators.• Precision and temperanceI am a very curious person, I relate ideas, information, knowledge. Analytical and strategist, I pay attention to the details I identify in clients, their behaviors, make correlations with data, when developing strategies and providing valuable solutions. Oriented towards people in the development of their skills. Oriented towards clients by identifying their needs with active listening, I have implemented solution programs.I am looking to carry out new functions and responsibilities, this would represent a new challenge for me, where I can develop my skills and knowledge and acquire newIf you are interested in my profile, contact me via LinkedIn or by mail at: mangoel1@hotmail.com
Asesoría Y Gestión
View- Website:
- asegest.com
- Employees:
- 302
-
Asesor De Desarrollo De NegociosAsesoría Y GestiónCuliacán, Sin., Mx
-
Business Development AdvisorAdvice And Management Jan 2022 - PresentCuliacán, Sinaloa, México• Train 3 lawyers in the use of technology and 1 assistant director • Promote organizational effectiveness, improvement programs with director • Implement methodology, tools and development templates Achievements: • Implementation, training and use of One Drive, Adobe, AnyDesk. • Improvement of organization, reports and control of cases. • Save time in case review by director
-
Commercial DirectorArya Oct 2019 - Mar 2020Culiacán, Sinaloa, México• Plan, coordinate and control business objectives with 3 physical stores and a team of 6 people • Improve compensation plan in the field through people development • Promote competitiveness analysis in store processes and network leaders • Preparation of annual sales plan with main KPI's • Design and implement strategies for brand expansion and business growth • Creation of monthly and annual promotions, a national trip and a trip abroad • Coordination of the preparation of the first virtual and physical catalog in magazine format Achievements: • Exceed sales growth of 18% compared to the previous year • Increase repurchases by 20% with segmentation strategy • Improvement and implementation of a sales compensation plan for leaders
-
Regional Sales DirectorAvon Feb 2016 - Jun 2019Culiacán, Sinaloa, México• Management and team development with 120,000 advisors, 110 managers and 7 divisions in the largest region of the country with 10 northern states of Mexico.• Plan, coordinate and control business objectives, standardize and improve processes to improve team performance.• Lead and manage commercial strategy for each quarter and coordinate short and medium term tactics to provide solutions to our clients.• Analysis and continuous monitoring of progress, modify and adjust the plan to achieve business objectives.• Get through internal departments such as: finance, marketing, transportation, sales, sales intelligence, training the commitment of key initiatives to create a stronger solution for customers.• Recruit, develop, retain, train and motivate the team, make decisions on talent management, hiring and performance.• Design and execute training plans to improve excellence in execution.• Promote initiatives, results to Vice President of Sales and General Manager monthly, quarterly.• Assignment and control of monthly expense budget in my direct team ($15,000 dollars)• Improve and standardize processes of sales service departments: Call center, transportation and collection.• Lead and define business and customer experience strategies and consistently deliver the brand promise.• Member of the ethics committee of my region for the correct execution of procedures and values of the company.• Achievements:• Exceed in the sale 10% vs. previous year achieving 1st national place 2017• Stabilize the sale recovering 10% to positive in 2016, 2nd national place• Increase 11% new representatives compared to the previous year in my first year of management• Lead 3 promotions of my team from area managers to divisionals.• Implement process management methodology in return to national• Achieve annual sales of 1.2 Billion dollars -
Divisional Sales ManagerAvon May 2010 - Jan 2016Culiacán, Sinaloa, México• Plan, coordinate and control business objectives through 18,000 advisors, 160 leaders and 16 zone managers in Sinaloa, Baja California, Durango and Nayarit.• Coordination of launches, promotions and training for area managers and leaders.• Develop my sales team in behaviors and skills to create value for customers.• Attracting new talent by leading prospecting, recruitment and selection in the field.• Coordination and budget control of expenses, orders, sales, new, % return.• Create network strategies to increase development segmented by level of achievement.• Creation of annual sales plan and quarterly and monthly strategies by KPI's, people development, expense budget.• Drive Meet financial and sales goals by forecasting requirements, preparing an annual budget, expense programming, variance analysis; implementing corrective actions.Achievements:• 1st place nationally in sales performance 2015 out of 30 divisions• Develop and build a strong team of managers and 2 divisional developments• Train new divisional managers at the national level for my performance, profile and execution.• Lower full order returns for 5 consecutive years• Creation, execution and control of staggered monitoring programs based on the pipeline.
-
Regional Sales ManagerTruper Jan 2007 - Apr 2010Culiacán, Sinaloa, México• Build, maintain and develop businesses with 12 sales agents in Sinaloa, Sonora and BCS.• Develop, promote and implement customer strategies to drive sales.• Promote the expansion of the potential market, coverage of new clients and generation of alliances.• Lead the learning of each product for the correct advice with clients.• Create and maintain strong relationships with major clients.• Creation and implementation of programs from planning to execution and control.• Coordination with branch and support team to ensure operational excellence• Drive results and submit quarterly proposals to the general manager.Achievements:• Lead the 1st place in sales in the western region, growth of 12%• Exceed with 1st place in attracting new clients and exclusivity• Promote through the development of 2 sales advisors to commercial managers.• Achieve the capture of the exclusivity of 8 key clients• Achieve the recovery of the 3 most important clients in the region -
Regional Sales SupervisorDanone Oct 2005 - Dec 2006Culiacán, Sinaloa, México• Lead and develop 10 sales managers, with 85 routes in Sinaloa, Sonora, Nayarit and Baja California.• Creation, implementation and control of the opening of 3 business units: investments, clients, vans, routes, shrinkage and personnel.• Design and implement short and medium term strategies and increase sales to wholesalers, distributors, HORECA and retail.• Analysis of main KPI's to coordinate team efforts and achieve business objectives.• Build and maintain strategic alliances with B2B clients and drive customer satisfaction through superior service and execution: OXXO, Casa Ley, SMART, One Dollar, COMEX• Collaborate with management through constant product availability, warehouse productivity, inventory, asset preservation and cost reduction.Achievements:• Achieve an increase in sales by 11% compared to the previous year.• Stabilize the opening of 3 business units, increasing the territory by 40% vs. the previous year.• I implemented a Pre-sale system in Mexicali, increasing visits per route from 30 to 60 customers.• I successfully coordinated the migration of the SAP System and use of the Hand-Held System.• Creation of a supervision and control system in the field, increasing product visibility. -
Market Development (Gatorade)Pepsico Aug 2004 - Sep 2005Culiacán, Sinaloa, México• Lead, develop 2 distributors, 35 routes in Sinaloa and Baja California Sur with 4 branches.• Train sales force, supervisors and preventers in launches, product, recruitment, visit plans, showcase execution.• Supervision in the field, execution of initiatives and families of products at the point of sale.• Implementation and communication of company initiatives for impeccable execution.Achievements:• Increase in sales by 21% vs. the previous year, achieving 2nd national place in sales in 4Q• 1st place in field execution at point of sale in the Western Region.• Plan, coordinate and implement a route optimization system in detail.• Achieve credit growth from a wholesaler through a detailed execution plan -
Sales ManagerBachoco Mar 2003 - Jul 2004Los Mochis, Sinaloa, México• Promote sales targets, volume, price, coverage, portfolio and market share.• Lead, develop, train and motivate a team of 19 people under my supervision.• Analyze decision making on talent management, hiring and performance• Plans and strategies for the acquisition of new clients and portfolio retention.• Coordinate administrative and logistics processes ensuring the distribution of products to customers.• Creation of strategies for the team of commission agents to improve performance.• Monitoring of field work to measure the performance of my team in sales execution.• Coordinate with transportation, shipping, marketing, HR, BI, business operations strategies.Achievements:• Significantly stabilize the loss of the chicken and egg warehouse with an improvement of 14%.• Increase in product mix in wholesale customers with 16% vs. previous year• Exceed the sale of the rotisserie channel by 15% vs. the previous year.• Improve sales forecast to ensure delivery of products with a service level of 95%. -
Sales ManagerBachoco Mar 2001 - Feb 2003Guasave, Sinaloa, México• Plan, coordinate and control sales, volume, price, coverage, portfolio and brand participation.• Lead, develop, motivate and train a team of 15 people under my supervision.• Analysis in decision making on talent management, hiring and performance.• Develop potential market opportunity strategies to increase sales.• Coordinate administrative and logistics processes ensuring the distribution of products to customers.• Creation of strategies for the team of commission agents to improve performance.• Monitoring of field work to measure the performance of my team in the execution.• Coordinate with transportation, shipping, marketing, HR, BI business operations strategies.Achievements:• Exceed total business growth 1st place in growth in the northern region with 7%• Achieve a 15% increase in sales of new products, surpassing 9 business units.• Develop a team of 15 people under my supervision with a 30% reduction in turnover.• Improve sales forecast to ensure delivery of products with a service level of 95%.• Implementation of the SAP R3 system to improve billing processes, prices, errors, closures.
-
Regional Sales Supervisor (New Products)Bachoco Mar 2000 - Feb 2001Culiacán, Sinaloa, México• Promote sales of new products to 9 business units.• Creation of new products to increase supply to customers.• Implement the market access strategy to increase brand participation.• Analysis, monitoring by distribution channel to boost compliance with the monthly quota.Achievements:• Launch of a marinated rotisserie to the market in the retail channel with 50% acceptance.• Promote self-service sales of value-added products, achieving 1st national place.• Development, launch, promotion of chicken milanesa increasing value solutions• Improvement of the mix of new products in the sale in the northern region of Mexico by 12%.
-
Sales SupervisorBachoco Jun 1999 - Mar 2000Culiacán, Sinaloa, México• Lead the performance of 10 vendors and 10 promoters to achieve monthly quotas.• Creation of promotions and discounts based on inventory to cover monthly budget.• Attracting new customers by sales channel to increase market share.• Preparation, analysis of sales forecasts to control inventory availability.• Self-service Chicken and Egg customer service, convenience, route, HORECAAchievements:• Implementation of programs in sales processes, achieving sales of 11% vs. the previous year.• Win spaces in self-service windows to increase sales by 20%.• Creation of controls in the promoters, achieving a 15% decrease in shrinkage.• Promote 10 promoters in 20 supermarkets, increasing the availability of products.
Manuel Gaxiola Parra Education Details
-
Master -
Master -
Business Administration And Management
Frequently Asked Questions about Manuel Gaxiola Parra
What company does Manuel Gaxiola Parra work for?
Manuel Gaxiola Parra works for Asesoría Y Gestión
What is Manuel Gaxiola Parra's role at the current company?
Manuel Gaxiola Parra's current role is Asesor de Desarrollo de Negocios.
What schools did Manuel Gaxiola Parra attend?
Manuel Gaxiola Parra attended Esden Business School, University Of Phoenix, Tecnológico De Monterrey.
Free Chrome Extension
Find emails, phones & company data instantly
Aero Online
Your AI prospecting assistant
Select data to include:
0 records × $0.02 per record
Download 750 million emails and 100 million phone numbers
Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.
Start your free trial