Manuela Vargas

Manuela Vargas Email and Phone Number

Digital Marketing Strategy Intern @ Americaneagle.com
Chicago, IL, US
Manuela Vargas's Location
Chicago, Illinois, United States, United States
About Manuela Vargas

Dedicated and results-driven Marketing Professional with a proven track record of developing and executing successful marketing strategies. My experience spans across diverse roles, from driving comprehensive digital marketing initiatives to collaborating with cross-functional teams on sales and marketing strategies. I thrive in dynamic environments and have a passion for creating impactful brand awareness.

Manuela Vargas's Current Company Details
Americaneagle.com

Americaneagle.Com

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Digital Marketing Strategy Intern
Chicago, IL, US
Employees:
683
Manuela Vargas Work Experience Details
  • Americaneagle.Com
    Digital Marketing Strategy Intern
    Americaneagle.Com
    Chicago, Il, Us
  • Nitta S.A.
    Marketing Manager
    Nitta S.A. Jan 2021 - Dec 2023
    Bogotá, Colombia
    Worked with a 3-person Marketing and Sales Team to create effective digital strategies. The result: a 20% boost in US brand awareness. Streamlined promotions for better efficiency and saw a 15% improvement in digital campaigns. Focused efforts on the competitive US market, achieving a 25% growth in market share. Teamed up with International Sales Representatives for pricing strategies, leading to a solid 10% profit increase.
  • Reprise Digital
    Associate, Paid Search
    Reprise Digital Dec 2019 - Aug 2020
    Greater Chicago Area
    Played a vital role in shaping and executing data-driven paid search campaigns, managing bi-weekly reports for two clients with budgets ranging from $100K to $12MM. In collaboration with a dynamic 5-person Paid Search team, we navigated Google, Bing, and SA 360 platforms, successfully achieving goals in grocery, automotive, and CPG verticals. Daily monitoring and adjustments to SEM campaigns, totaling around $400K annually, provided valuable insights on a regular basis. Skillfully implemented keyword and ad copy builds in Google Ads Editor/SA 360, adhering to industry best practices. Notably, restructured an automotive client's Google account for optimal cost per lead results. Regularly presented comprehensive monthly SEM performance reports directly to clients, both in-person and virtually.
  • G&S Business Communications
    Digital Marketing Intern
    G&S Business Communications Aug 2019 - Dec 2019
    Greater Chicago Area
    Analyzed social media metrics on Twitter, LinkedIn, and Facebook to create useful reports. Collaborated daily with account teams for digital tasks and taught the team digital skills quarterly. Assisted the manager in handling Google ad search campaigns, dealing with keywords, ad copy, and landing pages.
  • Depaul University
    Brand Ambassador - Department Of Marketing
    Depaul University Aug 2018 - Jun 2019
    Greater Chicago Area
    Crafted monthly marketing strategies that aimed to elevate social media engagements, boost attendance, and enrich content. My routine involved the creation of daily content, graphics, and flyers using Canva, all geared towards enhancing our online presence and fostering engagement.
  • Depaul University
    Global Ambassador - Depaul Office Of International Admissions
    Depaul University Aug 2017 - Jun 2019
    Greater Chicago Area
    Once a week, I communicated with students through email, Facebook, Skype, and calls to encourage them to attend DePaul University. I used Slate software to keep track of international student enrollment. By personally calling admitted students, we saw a great 40% increase in enrollment in the last quarter of 2018.
  • Chrome City Pr
    Marketing Intern
    Chrome City Pr Mar 2018 - Jun 2018
    Greater Chicago Area
    Worked closely with colleagues and supervisors every day, creating specialized marketing plans for our diverse clients. Designed weekly content calendars for Instagram and Facebook, giving clients strategic tools for their social media. Set up detailed Excel sheets for each client with clear categories, helping them connect better with their target audience.

Manuela Vargas Education Details

Frequently Asked Questions about Manuela Vargas

What company does Manuela Vargas work for?

Manuela Vargas works for Americaneagle.com

What is Manuela Vargas's role at the current company?

Manuela Vargas's current role is Digital Marketing Strategy Intern.

What schools did Manuela Vargas attend?

Manuela Vargas attended Depaul University, Depaul University.

Who are Manuela Vargas's colleagues?

Manuela Vargas's colleagues are Babiarz, Tomek, Dreah Walker, Maeve Rattin, Al Edwards, Ami Modi, Randy Rivero, Brett Buzash.

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