Manny C. Email & Phone Number

Dallas, Texas, US

Dallas, Texas, US

US

Lead all digital marketing efforts and strategy for health insurance products from:- Paid Social- Paid Search- Affiliate marketing- Display - Email strategy and execution

Chicago, Illinois, US

Oversee integrated digital marketing solutions including paid and owned social, display, programmatic, SEO, content strategy, and PR.

Chicago, IL, US

Oversee digital media strategy and planning including display, paid search, SEO, and content development strategies and their impact on business goals. Paid Media:Planning multi-channel digital strategies including display, paid social media, influencer marketing, and paid search—strategies ranging from awareness campaigns down to full-funnel conversion.

• Client list:
• UnitedHealth Group
• Clark Pest
• Discovery Science Center
• Denise Austin
• Healthcare First

• Client list:
• United Healthcare
• Airsoft Megastore
• Clark Pest
• Discovery Science Center
• Denise Austin

Studio City, CA, US

• Developed social media strategies resulting in higher traffic referrals, click through rates and higher engagement on owned social channels and web sites.
• Integrate social initiatives with current and upcoming digital efforts to help drive awareness and virality
• Kept the agency up-to-date on new social media tools and develop company-wide best practices; serve as the primary thought leader and knowledge base for our internal and external teams
• Developed key operational processes and led all Facebook, Twitter, Google+, Pinterest, and blogger outreach efforts.
• Integrated with developers and designers to build custom Facebook applications, resulting in the expansion of our company’s capabilities and revenue.
• Provide business development department with new business materials through information gathering, presentations and written proposal development.

• Utilize SEO best practices in creating all web content. Optimized product listings to increase search results leading to increased organic site traffic by 30% in first 3 months.
• Converted technical copy to upbeat, conversational ad copy to expand to various target audiences in both English and Spanish
• Tracked and analyzed web traffic with Google Analytics to provide content gap analysis to improve site content and conversion rates.
• Work with web team to redesign website for a better user experience, leading to a more streamlined consumer journey, closing purchase windows by 25% within the first 60 days.

Wrote various content pieces for external and internal communications from SEO optimized page content, press releases, internal company newsletters, brochures, and announcements. Most notable clients:- Disney - Cerritos College- Cal State Fullerton

Fullerton, CA, US

• Work with web team to design and optimize user experience for flyers, online surveys, and training programs
• Lead department meetings and provide solutions for increased office productivity and efficiency
• Assisted students in creating educational road maps to ensure they graduate within 4 years
• Develop email campaigns to increase campus wide event awareness and engagement
• Manage call center and correspondence for department
• Train all new employees and develop official training documents for future recruitment