Manuel Solis, Psm, Pmp Email & Phone Number

St Petersburg, Florida, United States

Responsible for the branding, marketing strategy, and project plans of the Cardiogram mobile app. Manage CRM and marketing automation integration. Collect, analyze and report data analytics from different marketing platforms to create the marketing strategy to grow users on the platform.Primary Projects:- Develop marketing strategies to increase installs of the Cardiogram app- Develop creative content to engage with existing users to increase retention and app usage- Responsible for reports, analytics, and data integrationTechnologies Used:- Google suite, Hubspot, Leanplum, AppsFlyer, Asana, MS OfficeResults:- Developed an Integrated Marketing Communication Plan.- The content included email, push notifications, social media, and clinical white papers designed to grow, retain and engage users.

Tampa, Florida, United States

Responsible for the branding, marketing strategy, and project plans for 15 hospitals, 11 freestanding emergency departments, and 56 clinics around the state of Florida. I worked with different teams and stakeholders at the client and statewide teams.Primary Projects:- Manage Branding roll-out and Signage- Implement workwear initiatives with necessary stakeholder buy-in and process- Development of project management protocols to be adopted nationwideTechnologies used:- MS Project, PerView, SharePoint, MS Office, SmartsheetsResults:Collected, submitted, and obtained documentation for licensure and compliance with 3rd party payors (Health Insurance Cos., Medicare, Medicaid), AHCA, and other state regulators

St Petersburg, Florida, United States

Responsible for developing processes to help a start-up client improve project management and quality assurance.Manage product backlog, write User Stories, and Epics. Worked with developers to create needed features and work increments.Primary Projects:• Managed software application projects for a start-up• Created a QA process to walk clients through a seamless UAT process.Technologies Used:• Atlassian Jira, Slack, and Google suite of products.Results:• Developed a QA script and process that was adopted with clients for user acceptance testing.

Largo, Fl

Responsible for developing functional web and mobile applications to display products added to the catalog. Ensure website is properly maintained displaying current pricing, color availability and other relevant information. Build appealing landing pages to promote new arrivals. Assist back-end developers with coding and troubleshooting.Primary Projects:• Develop functional and appealing web and mobile-based applications.• Provide website maintenance and enhancements as needed.• Optimize product descriptions and mapping to display correctly on the website and third-party search engines.

Tampa/St. Petersburg, Florida Area

Develop web portals using Angular based components and mobile applications for financial services companies based on business requirements requested by the Business Analyst. Troubleshooting and debugging issues with financial data and APIs. Use of RESTful APIs to connect portals with the database (back-end) that houses client data. Use of Microsoft Azure for company-wide bug tracking and resolution.Primary Projects:• Develop web-based portals and mobile applications using Visual Studio and Xamarin. Portals for financial services companies to provide visibility on financial data and financial records to their clients.Results:• In the first three months, successfully built and deployed a web portal from its project stage to production.

Tampa/St. Petersburg, Florida Area

Developed the strategic direction and created the marketing strategic plan for implementation. Developed the company's website using the latest UI concept designs and CMS tools to engage with potential clients. Responsible for developing and writing creative content for our digital efforts (automated email campaigns, social media. Primary Projects:• Developed a creative, engaging, and interactive website to drive potential prospects to sign-up for membership.• Created a database of candidates who engaged with the content served on our site and email campaigns.Results:• Acquired new clients though the newly developed portal for TAB membership.• Built a steady consulting business focused on marketing strategy and communications.

Pinellas Park, Florida

Directed brand-essential public relations efforts, trade advertising, and strategic accounts including multi-cultural distributors. Administered a million+ annual marketing and advertising budget spanning Trade, Public Relations, Print, and Digital marketing efforts. I managed the relationship with trade PR agency, setting strategy for content development, pitch prioritization, and social media engagement, and overseeing execution. Also, managed advertising agency, producing and placing print and digital media. Coordinated planning and execution of the Transitions Academy Event, an annual event that serves as a platform to engage with 450 distributors and launches new products and product lines. Results:• Impressions for the 1st half of 2014 vs 2013 increased 6%. • 2014 ROI on trade print, which was already high, improved by 22% compared to the prior year.

Lead all multimedia communications targeting Hispanic, African-American, and Asian-American consumers. Adapted global brand strategy to penetrate target markets and drive sales. Developed programs to drive business by demonstrating product value directly to eye-care professionals. Responsible for a $1M global spend budget. I selected and managed relationships with national advertising and PR firms. Reviewed and approved media plans for TV, print, digital and social media advertising, and PR news features for strategic media outlets. Analyzed competitive market research, created strategies and executed plans including seminars, collaterals, sales support tools and incentives that encourage prescribers to write for Transitions® products. Results:• Winner of the PR week award 2012 – Best Multicultural National Campaign.• Golden World Award from the International Public Relations Association.

Computer Software Engineering

Certificate, Project Management Specialist

Developing Asp.Net Core Mvc Web Applications

Programming In C#

Global Mba, International Business/Trade/Commerce

Bachelor'S Degree, Marketing