Manuel De La Serna Piñeiro

Manuel De La Serna Piñeiro Email and Phone Number

Founder and Managing Editor @ GLOBAL OBSERVER Country Reports
Madrid, ES
Manuel De La Serna Piñeiro's Location
Greater Madrid Metropolitan Area, Spain
About Manuel De La Serna Piñeiro

Business developer executive specialized in market intelligence and corporate media. 15 years of international B2B sales experience in +20 countries. Commercial direction, key account management and client retention. Marketing strategy design and implementation. Market analysis and product development. Entrepreneur. Corporate communication, journalism and strategic country profiling. Languages: SPANISH - Mother tongueENGLISH - Bilingual. 5 years of school & university studies + MBA + 20 years of work experience in English.FRENCH - High level. 4 years living and studying in Switzerland. 2 Years work experience in Morocco & Madagascar.ITALIAN - High level. 7 months work experience in Italy. PORTUGUESE - High level. 1 year work experience in São Paulo and Rio de Janeiro.

Manuel De La Serna Piñeiro's Current Company Details
GLOBAL OBSERVER Country Reports

Global Observer Country Reports

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Founder and Managing Editor
Madrid, ES
Employees:
5
Manuel De La Serna Piñeiro Work Experience Details
  • Global Observer Country Reports
    Founder And Managing Editor
    Global Observer Country Reports
    Madrid, Es
  • Statista
    Country Manager Portugal At Statista - Travel, Hospitality & Industry Director Spain
    Statista Jan 2021 - Present
    Madrid Y Alrededores
    Statista is the global No.1 Business data and market intelligence research platform.A German leading data as a service provider which brings insightful global markets and consumer data to its users. Our more than 1.700 employees continuously reinvent Statista, constantly developing successful new products and business models.2 million registered users and 12 million visits per month to our platform.22.5K renowned sources + 1million statistics +80k topics in 170 industries… Show more Statista is the global No.1 Business data and market intelligence research platform.A German leading data as a service provider which brings insightful global markets and consumer data to its users. Our more than 1.700 employees continuously reinvent Statista, constantly developing successful new products and business models.2 million registered users and 12 million visits per month to our platform.22.5K renowned sources + 1million statistics +80k topics in 170 industries. 14 offices around the globe.Statistics, dossiers, reports, market outlooks/forecast and global consumer surveys which cover the offline and online world. Tools to understand the global perspective on consumption and media usage. Show less
  • Global Observer Country Reports
    Founder & Managing Editor
    Global Observer Country Reports Jan 2019 - Present
    Madrid Y Alrededores
    Founder and Managing Editor of GLOBAL OBSERVER. Country Reports is an international agency specialised in compiling high quality economic and investment country reports in partnership with Newsweek. Specialists in highlighting emerging markets, vibrant developing nations and pioneering sectors within the global economy. We deliver our readers a thorough and objective assessment of commercial opportunities and developments in dynamic countries from an on-the-ground perspective. GLOBAL OBSERVER’s… Show more Founder and Managing Editor of GLOBAL OBSERVER. Country Reports is an international agency specialised in compiling high quality economic and investment country reports in partnership with Newsweek. Specialists in highlighting emerging markets, vibrant developing nations and pioneering sectors within the global economy. We deliver our readers a thorough and objective assessment of commercial opportunities and developments in dynamic countries from an on-the-ground perspective. GLOBAL OBSERVER’s team of consultants, journalists and media specialists gather more than 20 years of experience in international business reporting proving our readers with first hand vital investment intelligence worldwide. Our online features and videos are aimed to help our readers acquire the necessary information to take action, whether by deciding on investment ventures, penetrating new countries, partnerships, the perfect destination for business and leisure, or the actual value of a product or service. Show less
  • Asap Worldwide
    Regional Sales Director Latam
    Asap Worldwide Nov 2011 - Oct 2018
    México
    ASAP Worldwide is the international leader in the production of special advertising investment reports for publication in business media such as Time, Fortune, BusinessWeek, The Times of London, Forbes & Japan Times. Responsible for simultaneously directing 6 teams worldwide from company headquarters in Madrid and Mexico City. Recruited, trained and supervised 25 journalists, consultants & sales coordinators. Responsible for the company’s expansion strategy in LATAM. Established and… Show more ASAP Worldwide is the international leader in the production of special advertising investment reports for publication in business media such as Time, Fortune, BusinessWeek, The Times of London, Forbes & Japan Times. Responsible for simultaneously directing 6 teams worldwide from company headquarters in Madrid and Mexico City. Recruited, trained and supervised 25 journalists, consultants & sales coordinators. Responsible for the company’s expansion strategy in LATAM. Established and managed the company’s Madrid and Mexico branch. Teams directed exceeded their biyearly regional target by 12%. Show less
  • Unibail-Rodamco
    Marketing Manager
    Unibail-Rodamco Jul 2010 - Sep 2011
    Madrid & Paris
    Unibail-Rodamco-Westfield is the premier global developer and operator of flagship shopping destinations in Europe. In charge of the shopping marketing coordination for Spain: 60 people,14 shopping centers, total area covered of 820.000 m2, 120 million annual visitors. Execution of marketing strategy for new and existing properties. Oversee the implementation of the marketing strategy and budgets. Development of brand strategy and rebranding.
  • Ibesia Trade S.L.
    Founder & Ceo
    Ibesia Trade S.L. Jan 2009 - Jun 2011
    Spain
    Founder and CEO of Ibesia Trade. Ibesia creates innovative fast-moving consumer goods designed in Japan readapted in Spain and commercialised in the rest of the world. Ibesia also specialises in the area of consulting providing our services to companies looking for new ways to differentiate in their retail operations.
  • Asap Worldwide
    Sales Director & International Business Development Manager
    Asap Worldwide Apr 2005 - Dec 2008
    Direct responsible for establishing on-site comercial business units in 15 countries and adapting company operations to local environments for the production of promotional investment country reports. Sales Manager and business developer in charge of meeting and interviewing country high officials including Ministers and Presidents together with the most representative national CEOs. Managed and led journalists and sales teams that worked on location for periods of up to 11 months. Trained team… Show more Direct responsible for establishing on-site comercial business units in 15 countries and adapting company operations to local environments for the production of promotional investment country reports. Sales Manager and business developer in charge of meeting and interviewing country high officials including Ministers and Presidents together with the most representative national CEOs. Managed and led journalists and sales teams that worked on location for periods of up to 11 months. Trained team members and local staff in journalism, sales and negotiation skills. Responsible for development and motivation of team personnel and talent management. Recognised for efficient leadership and proven ability to face challenges head on within high-pressure environments. Increased annual sales year on year by 10%. Responsible for 7% of the company’s total turnover for 2007, 2008, 2009. Developed new business opportunities by entering markets previously unexploded by the company. Captured 140 previously un-existing key accounts over a period of 4 years. Responsible for drawing up, implementing and managing strategic yearly plans. Awarded "Best Director of the year" in 2007 & 2008 in a league of 20 other project directors and sales managers.* Work experience in 17 countries: Ireland, Spain, Morocco, Iceland, Slovenia, Madagascar, Venezuela, Malta, Barbados, Guatemala, Costa Rica, El Salvador, Honduras, Colombia, Brazil, Mexico & Czech Republic. Show less
  • Jumeirah Group / Jumeirah Hotels & Resorts
    Hotel Opening Team Lead
    Jumeirah Group / Jumeirah Hotels & Resorts Mar 2004 - Apr 2005
    Dubai
    Jumeirah Hotels & Resorts is one of the leading luxury hospitality groups in the world. As Team Leader I was part of the pre-opening and opening team for the Madinat Jumeirah Hotel one of the largest & most luxurious 5 star hotels in Dubai.
  • Hôtel Palafitte *****
    Guest Relations Coordinator
    Hôtel Palafitte ***** Jan 2002 - Jun 2002
    Full time internship at the International Swiss Expo 02. Part of the preopening team responsible of launching the Expo’s 5 star signature hotel.
  • Hotel Hassler Roma
    Operations Management Trainee
    Hotel Hassler Roma Jan 2001 - Aug 2001
    7 month operations internship in Rome's most exclusive 5 star property.

Manuel De La Serna Piñeiro Skills

Estrategia Estrategia De Mercadotecnia Estrategia Empresarial Desarrollo Empresarial Mercadotecnia Public Speaking Marketing Strategy Communication Sales Management Public Relations Liderazgo Business Strategy Negotiation Strategy Marketing Liderazgo De Equipos Plan De Negocio Gerencia De Ventas

Manuel De La Serna Piñeiro Education Details

Frequently Asked Questions about Manuel De La Serna Piñeiro

What company does Manuel De La Serna Piñeiro work for?

Manuel De La Serna Piñeiro works for Global Observer Country Reports

What is Manuel De La Serna Piñeiro's role at the current company?

Manuel De La Serna Piñeiro's current role is Founder and Managing Editor.

What schools did Manuel De La Serna Piñeiro attend?

Manuel De La Serna Piñeiro attended Ie Business School, Ecole Hôtelière De Lausanne, Trinity School, Teignmouth.

What skills is Manuel De La Serna Piñeiro known for?

Manuel De La Serna Piñeiro has skills like Estrategia, Estrategia De Mercadotecnia, Estrategia Empresarial, Desarrollo Empresarial, Mercadotecnia, Public Speaking, Marketing Strategy, Communication, Sales Management, Public Relations, Liderazgo, Business Strategy.

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