Manuel De La Serna Piñeiro
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Manuel De La Serna Piñeiro Email & Phone Number

Founder and Managing Editor at GLOBAL OBSERVER Country Reports
Location: Greater Madrid Metropolitan Area, Spain 10 work roles 3 schools
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Role
Founder and Managing Editor
Location
Greater Madrid Metropolitan Area, Spain
Company size

Who is Manuel De La Serna Piñeiro? Overview

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Manuel De La Serna Piñeiro is listed as Founder and Managing Editor at GLOBAL OBSERVER Country Reports, a with 5 employees, based in Greater Madrid Metropolitan Area, Spain. AeroLeads shows a matched LinkedIn profile for Manuel De La Serna Piñeiro.

Manuel De La Serna Piñeiro previously worked as Country Manager Portugal at Statista - Travel, Hospitality & Industry Director Spain at Statista and Founder & Managing Editor at Global Observer Country Reports. Manuel De La Serna Piñeiro holds Master Of Business Administration (Mba), Imba from Ie Business School.

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GLOBAL OBSERVER Country Reports

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Profile bio

About Manuel De La Serna Piñeiro

Business developer executive specialized in market intelligence and corporate media. 15 years of international B2B sales experience in +20 countries. Commercial direction, key account management and client retention. Marketing strategy design and implementation. Market analysis and product development. Entrepreneur. Corporate communication, journalism and strategic country profiling. Languages: SPANISH - Mother tongueENGLISH - Bilingual. 5 years of school & university studies + MBA + 20 years of work experience in English.FRENCH - High level. 4 years living and studying in Switzerland. 2 Years work experience in Morocco & Madagascar.ITALIAN - High level. 7 months work experience in Italy. PORTUGUESE - High level. 1 year work experience in São Paulo and Rio de Janeiro.

Listed skills include Estrategia, Estrategia De Mercadotecnia, Estrategia Empresarial, Desarrollo Empresarial, and 14 others.

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GLOBAL OBSERVER Country Reports
Global Observer Country Reports
Founder and Managing Editor
Madrid, ES
Employees
5
AeroLeads page
10 roles

Manuel De La Serna Piñeiro work experience

A career timeline built from the work history available for this profile.

Country Manager Portugal At Statista - Travel, Hospitality & Industry Director Spain

Current

Madrid Y Alrededores

Statista is the global No.1 Business data and market intelligence research platform.A German leading data as a service provider which brings insightful global markets and consumer data to its users. Our more than 1.700 employees continuously reinvent Statista, constantly developing successful new products and business models.2 million registered users and 12 million visits per month to our platform.22.5K renowned sources + 1million statistics +80k topics in 170 industries… Show more Statista is the global No.1 Business data and market intelligence research platform.A German leading data as a service provider which brings insightful global markets and consumer data to its users. Our more than 1.700 employees continuously reinvent Statista, constantly developing successful new products and business models.2 million registered users and 12 million visits per month to our platform.22.5K renowned sources + 1million statistics +80k topics in 170 industries. 14 offices around the globe.Statistics, dossiers, reports, market outlooks/forecast and global consumer surveys which cover the offline and online world. Tools to understand the global perspective on consumption and media usage. Show less

Jan 2021 - Present

Founder & Managing Editor

Current

Madrid Y Alrededores

Founder and Managing Editor of GLOBAL OBSERVER. Country Reports is an international agency specialised in compiling high quality economic and investment country reports in partnership with Newsweek. Specialists in highlighting emerging markets, vibrant developing nations and pioneering sectors within the global economy. We deliver our readers a thorough and objective assessment of commercial opportunities and developments in dynamic countries from an on-the-ground perspective. GLOBAL OBSERVER’s… Show more Founder and Managing Editor of GLOBAL OBSERVER. Country Reports is an international agency specialised in compiling high quality economic and investment country reports in partnership with Newsweek. Specialists in highlighting emerging markets, vibrant developing nations and pioneering sectors within the global economy. We deliver our readers a thorough and objective assessment of commercial opportunities and developments in dynamic countries from an on-the-ground perspective. GLOBAL OBSERVER’s team of consultants, journalists and media specialists gather more than 20 years of experience in international business reporting proving our readers with first hand vital investment intelligence worldwide. Our online features and videos are aimed to help our readers acquire the necessary information to take action, whether by deciding on investment ventures, penetrating new countries, partnerships, the perfect destination for business and leisure, or the actual value of a product or service. Show less

Jan 2019 - Present

Regional Sales Director Latam

México

ASAP Worldwide is the international leader in the production of special advertising investment reports for publication in business media such as Time, Fortune, BusinessWeek, The Times of London, Forbes & Japan Times. Responsible for simultaneously directing 6 teams worldwide from company headquarters in Madrid and Mexico City. Recruited, trained and supervised 25 journalists, consultants & sales coordinators. Responsible for the company’s expansion strategy in LATAM. Established and… Show more ASAP Worldwide is the international leader in the production of special advertising investment reports for publication in business media such as Time, Fortune, BusinessWeek, The Times of London, Forbes & Japan Times. Responsible for simultaneously directing 6 teams worldwide from company headquarters in Madrid and Mexico City. Recruited, trained and supervised 25 journalists, consultants & sales coordinators. Responsible for the company’s expansion strategy in LATAM. Established and managed the company’s Madrid and Mexico branch. Teams directed exceeded their biyearly regional target by 12%. Show less

Nov 2011 - Oct 2018

Marketing Manager

Madrid & Paris

Unibail-Rodamco-Westfield is the premier global developer and operator of flagship shopping destinations in Europe. In charge of the shopping marketing coordination for Spain: 60 people,14 shopping centers, total area covered of 820.000 m2, 120 million annual visitors. Execution of marketing strategy for new and existing properties. Oversee the implementation of the marketing strategy and budgets. Development of brand strategy and rebranding.

Jul 2010 - Sep 2011

Founder & Ceo

Spain

Founder and CEO of Ibesia Trade. Ibesia creates innovative fast-moving consumer goods designed in Japan readapted in Spain and commercialised in the rest of the world. Ibesia also specialises in the area of consulting providing our services to companies looking for new ways to differentiate in their retail operations.

Jan 2009 - Jun 2011

Sales Director & International Business Development Manager

Direct responsible for establishing on-site comercial business units in 15 countries and adapting company operations to local environments for the production of promotional investment country reports. Sales Manager and business developer in charge of meeting and interviewing country high officials including Ministers and Presidents together with the most representative national CEOs. Managed and led journalists and sales teams that worked on location for periods of up to 11 months. Trained team… Show more Direct responsible for establishing on-site comercial business units in 15 countries and adapting company operations to local environments for the production of promotional investment country reports. Sales Manager and business developer in charge of meeting and interviewing country high officials including Ministers and Presidents together with the most representative national CEOs. Managed and led journalists and sales teams that worked on location for periods of up to 11 months. Trained team members and local staff in journalism, sales and negotiation skills. Responsible for development and motivation of team personnel and talent management. Recognised for efficient leadership and proven ability to face challenges head on within high-pressure environments. Increased annual sales year on year by 10%. Responsible for 7% of the company’s total turnover for 2007, 2008, 2009. Developed new business opportunities by entering markets previously unexploded by the company. Captured 140 previously un-existing key accounts over a period of 4 years. Responsible for drawing up, implementing and managing strategic yearly plans. Awarded "Best Director of the year" in 2007 & 2008 in a league of 20 other project directors and sales managers.* Work experience in 17 countries: Ireland, Spain, Morocco, Iceland, Slovenia, Madagascar, Venezuela, Malta, Barbados, Guatemala, Costa Rica, El Salvador, Honduras, Colombia, Brazil, Mexico & Czech Republic. Show less

Apr 2005 - Dec 2008

Hotel Opening Team Lead

Dubai

Jumeirah Hotels & Resorts is one of the leading luxury hospitality groups in the world. As Team Leader I was part of the pre-opening and opening team for the Madinat Jumeirah Hotel one of the largest & most luxurious 5 star hotels in Dubai.

Mar 2004 - Apr 2005

Guest Relations Coordinator

Full time internship at the International Swiss Expo 02. Part of the preopening team responsible of launching the Expo’s 5 star signature hotel.

Jan 2002 - Jun 2002

Operations Management Trainee

7 month operations internship in Rome's most exclusive 5 star property.

Jan 2001 - Aug 2001
3 education records

Manuel De La Serna Piñeiro education

Master Of Business Administration (Mba), Imba

Activities and Societies: Section Representative

FAQ

Frequently asked questions about Manuel De La Serna Piñeiro

Quick answers generated from the profile data available on this page.

What company does Manuel De La Serna Piñeiro work for?

Manuel De La Serna Piñeiro works for GLOBAL OBSERVER Country Reports.

What is Manuel De La Serna Piñeiro's role at GLOBAL OBSERVER Country Reports?

Manuel De La Serna Piñeiro is listed as Founder and Managing Editor at GLOBAL OBSERVER Country Reports.

Where is Manuel De La Serna Piñeiro based?

Manuel De La Serna Piñeiro is based in Greater Madrid Metropolitan Area, Spain while working with GLOBAL OBSERVER Country Reports.

What companies has Manuel De La Serna Piñeiro worked for?

Manuel De La Serna Piñeiro has worked for Global Observer Country Reports, Statista, Asap Worldwide, Unibail-Rodamco, and Ibesia Trade S.L..

How can I contact Manuel De La Serna Piñeiro?

You can use AeroLeads to view verified contact signals for Manuel De La Serna Piñeiro at GLOBAL OBSERVER Country Reports, including work email, phone, and LinkedIn data when available.

What schools did Manuel De La Serna Piñeiro attend?

Manuel De La Serna Piñeiro holds Master Of Business Administration (Mba), Imba from Ie Business School.

What skills is Manuel De La Serna Piñeiro known for?

Manuel De La Serna Piñeiro is listed with skills including Estrategia, Estrategia De Mercadotecnia, Estrategia Empresarial, Desarrollo Empresarial, Mercadotecnia, Public Speaking, Marketing Strategy, and Communication.

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