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Manuel Mier Y Concha is listed as Marketing & Business Development Expert | Digital Media Strategy | Growth, P&L, and ROI Optimization | LATAM Market Specialist at Missolutions, based in Miguel Hidalgo, Mexico City, Mexico. AeroLeads shows a matched LinkedIn profile for Manuel Mier Y Concha.
Manuel Mier Y Concha previously worked as Head of Digital Media at Etrac and Independent Business Consultant at Missolutions. Manuel Mier Y Concha holds Digital Transformation For Media Companies from Isdi.
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Experienced Marketing and Business Development executive with a proven track record in revitalizing organizations and capturing growth opportunities across Hispanic LATAM markets. Expert in strategic prioritization, P&L management, and client interaction at the executive level. Skilled in leading cross-functional teams to achieve business results and exceed revenue goals. Adept at developing market strategies, driving new opportunities, and scaling partner media investments. Recognized for building high-performing sales teams and representing brands as an external spokesperson in the digital media industry.
Listed skills include Business Strategy, Marketing, Strategic Planning, Marketing Strategy, and 36 others.
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Mexico City Metropolitan Area
I oversee digital media strategy for Burger King/ Restaurant Brands International. ensure our clients receive effective, data-driven marketing strategies with a holistic approach. We propose, implement, and continuously measure these strategies to ensure our clients' success. I oversee digital media strategy for Burger King and Restaurant Brands.
Mexico
Currently working with family-owned businesses to enhance productivity, financial KPIs, marketing, and communications. Focus areas include funnel development, digital reputation, SEO, and SEM.
Ciudad De México, México
Head of a multi-platform advertising sales team supporting 450 cinema complexes, 4,900 screens, a 7M-user website, and a 30M-user social network. Developed the first programmatic cinema ad sales platform, revitalizing cinema as a flexible, measurable, and segmented high-impact medium. Acquired over 50 new clients in 6 months, generating $200M MXP.
Mexico City Metropolitan Area
Head of the multi-platform marketing and sales team, responsible for developing flexible and effective B2B digital strategies for six leading brands: Forbes (Mexico, LATAM & Colombia), Robb Report, Food & Wine, InStyle, and TheHappening.com. Restructured the commercial and marketing offerings to focus on dynamic platforms, developed a digital lead.
Mexico City Area, Mexico
Head of a 40-person ad-sales and marketing division, responsible for restructuring the digital, print, and TV business portfolio. Created new business strategies and managed key clients and partners.Enhanced positive cash flow by 18% and increased profitability by 22% through integrated product development and sales team training. Acquired 50+ new clients.
Mexico City Area, Mexico
Head of a 160-person business division, responsible for developing marketing, financial, and business strategies for merging brands. Created a "digital-first" newsroom, resulting in a 120% growth in the digital audience for Chilango.com within 9 months.Improved profit margins by 15% through the development of a new product line. Merged and created a.
Mexico City Metropolitan Area
As CRO, I oversaw ad-sales operations and developed new business strategies for OOH and DOOH. Led marketing, operational, and commercial deployment strategies, and negotiated with major media clients and agencies.Successfully managed a network of 600+ digital-out-of-home advertising units across 48 airports. Generated $16M in advertising revenue within two.
Mexico City Area, Mexico
Led cross-functional teams in editorial, operations, marketing, and sales, driving financial performance, market share, and branding goals. Under my leadership, our division contributed 62% of company revenue by 2008, with an 18% CAGR over six years. Established partnerships with three major PTv players to create our first branded-content TV shows: Elle.
Mexico City Area, Mexico
Pioneered bold marketing campaigns for five iconic media brands: Quién, ELLE, InStyle, Revolution, QUO, Chilango, and Life & Style. Led high-stakes negotiations and provided strategic leadership for key brand initiatives.
Major: International Marketing
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Manuel Mier Y Concha works for Missolutions.
Manuel Mier Y Concha is listed as Marketing & Business Development Expert | Digital Media Strategy | Growth, P&L, and ROI Optimization | LATAM Market Specialist at Missolutions.
Manuel Mier Y Concha is based in Miguel Hidalgo, Mexico City, Mexico while working with Missolutions.
Manuel Mier Y Concha has worked for Etrac, Missolutions, Cinépolis, Forbes México, and Imagen Digital México.
You can use AeroLeads to view verified contact signals for Manuel Mier Y Concha at Missolutions, including work email, phone, and LinkedIn data when available.
Manuel Mier Y Concha holds Digital Transformation For Media Companies from Isdi.
Manuel Mier Y Concha is listed with skills including Business Strategy, Marketing, Strategic Planning, Marketing Strategy, Management, Digital Marketing, Editorial, and Magazines.
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