I'm originally a physicist and have been interested in all things related to Science and Technology since I can remember. Have an Msc in Physics from Instituto Superior Técnico in Lisbon and concluded with a top graded final thesis supervised by Physics Nobel Prize Winner 1999 Gerard t’Hooft at the University of Utrecht, which is pretty cool!Since early childhood I've been lucky enough to live in many different countries like Brazil (where I was born), China, India, Holland, Italy, Canada, Belgium and, of course, Portugal. This international exposure has been formative and character building in important aspects in my life.I started my professional career at Mercer HR Consulting where I was a CRM designer and manager. Following this experience I was invited to work for Danone in Italy (Saiwa) as a Strategic Planner for the Western Europe Zone for a couple of years and then Brand Manager of Vitasnella (Taillefine, Corpos Danone). With a great team, we were able to bring back a defaulting brand to +20% growth year-on-year.After Italy came Qbian, a training company that used training as a frontline marketing tool and developed Global programs for Nokia. There I was European Marketing Manager. I learned a lot and in particular how to evolve behaviours and turn information into knowledge and then into expertise.In 2009 I co-founded Beta-i, an organization actively promoting entrepreneurship and innovation in Portugal. I am one of the four board members and head of innovation.Heading Innovation at Beta-i is exploring new paths to collaborative innovation with clients in a multitude of sectors and finding ways, together, to solve ecosystem challenges by taping into the creative potential of startups, innovators, corporates and academia.An expert in Business model innovation, Design Thinking & Lean Startup as well as how to bring innovation to corporates by collaborating with startups!