Saas-based gamification platform across the entire customer journey to increase customer engagement and reduce CAC for B2C companies. Launch exclusive contests or join ongoing ones. Drive leads, referrals, and repeat purchases with a highly engaged audience.The results: - Interactive & Fun: Contests tap into human psychology, keeping customers hooked.- Fast & Easy: Set up contest strategy in minutes.- Measurable Impact: Track engagement and conversions to see success.

Heading and setting up the product and content function. Initiatives on workflow engines and OpenAI integration with the platform

An AI/ML Saas based Customer Experience platform that helps companies understand their customers (segments/needs/drivers) and help them increase overall Retention.

The portal won the Best e-commerce website portal by a brick and mortar player at the Indian Digital awards (By IAMAI). Looking after online web traffic, web revenue, user experience and brand strategy for the site.

Initiated and developed the voice of customer program for Flipkart. Developed actionable NPS program to measure and track user experience. The metrics was used as the primary metric by everyone to track performance. Develop outside-in view (using both structured and unstructured data) to understand customer experience during various part of customer journey. Work cross-functionally across various teams to solve for customer pain points.

Be the voice of customer and work cross-functionally across teams to address key customer pain points.

- Lead a group of product managers- Define the solution/product strategy and roadmap- Own the business case- Work with external third parties to assess partnerships and licensing opportunities

Develop and maintain technology platforms for B2C and SME business of Tata Communications.

- Define the solution/product strategy and roadmap- Write a detailed product note which will include * Market requirements * Product requirements - Technology requirement: Understand and recommend the best technology for the product- Be an expert with respect to the competition

Strategic Consulting, including business plan

Prepare specifications and design for the projectEvaluative study to obtain the pros and cons of different algorithmsIssue Resolution with client on the new features and bug fixes