• Developed and customized Salesforce applications using Apex classes, triggers, and Visualforce pages.• Created many Email Templates and Mail Merge Templates and was involved in doing the mail merge for different standard and custom objects in lightning experience.• Developed Apex Classes & Triggers to implement the business logic as per the requirements.• Upgraded from Salesforce Classic to Salesforce Lightning• Created Lightning Components and Lightning Web Components (LWC) for improved user experience.• Implemented complex workflows, approval processes, and validation rules to automate business processes.• Reports and for different user profiles based on the need in the organization.• Designed and implemented custom reports and dashboards to provide actionable insights to sales and management teams.• Integrated Salesforce with external systems using APIs and middleware tools.• Led data migration projects, ensuring data integrity and accuracy during the migration process.• Created and customized Record types, page layouts, list views managed Role hierarchies and Profiles.• Collaborated with stakeholders to gather requirements, design solutions, and deliver Salesforce projects within budget and timeline.• Provided ongoing support and maintenance for Salesforce applications, addressing user issues, and troubleshooting technical problems.• Conducted training sessions for end-users to maximize their proficiency and adoption of Salesforce.• Created profiles and implemented object level, field level and record level security.• Created custom labels and used them in validation rules to parameterize the validation rules.• Created record types and page layouts and assigned page layouts to the record types.• Created custom report types and generated report using the report types.

• Interacted with various business user groups and performed detailed analysis of business and technical requirements and designed the solution by customizing various standard objects of Salesforce.com (SFDC).• Developed APEX triggers, classes, Visual Force pages.• Used agile methodology to achieve high performance.• Guided colleagues how to overcome the complex scenarios when they are experiencing some critical issues like duplicating of records, bug fixes in coding etc.• Developing Test plans, distinct test cases and execution of Test cases and Performing UI Testing and Functionality Testing.• Documented test cases, test results, test procedure and reported to client and also coordinated with development team for Bug fixing.• Performed fields mapping of Salesforce and Legacy CRM systems.• Involved in system integration using Call Outs, Triggers, and outbound messaging.• Performed data migration into Salesforce application using apex data loader through CSVfiles.• Created custom controllers implementing complex code for retrieval from Salesforce to VISUALFORCE pages.• Developed Apex class and triggers to format phone/fax/zip code in account object.• Extensively used REST APIs for integration between Salesforce and on-premises systems.• Developed and maintained SFDC analytical reports and dashboards for management review.

• Managed user setup, roles, profiles, and permission sets to ensure data security and access control.• Worked on various sales force objects like Accounts, Opportunities, Products and Reports.• Created and used email templates in HTML and visual force. • Configured and customized Salesforce objects, fields, and page layouts to meet business requirements.• Created and maintained Salesforce reports and dashboards for sales, service, and marketing teams.• Created Apex web services which are consumed by backend systems using OAuth. Created cases by performing DML operation using Salesforce API’s.• Conducted regular data cleanup and data quality initiatives to improve system performance.• Created Apex web services which are consumed by backend systems using OAuth. Created cases by performing DML operation using Salesforce API’s.• Collaborated with stakeholders to define and document business processes, workflows, and system requirements.• Assisted in user training and onboarding activities to promote effective adoption of Salesforce.• Resolved user issues and provided timely support through Salesforce Chatter, email, and in-person assistance.