Maqsud Shaikh Email and Phone Number

• Developing franchisee partners and expand the business. - Identify the potential Investors through various sources. - Present business plans to the potential client, and negotiate the terms and conditions of the franchise agreement for the exclusive - F- brand outlet.• Keep management/line manager informed by submitting activity and results, daily call reports, weekly work plans and monthly analysis.• Identify prospects and evaluate their position in the industry; researching and… Show more • Developing franchisee partners and expand the business. - Identify the potential Investors through various sources. - Present business plans to the potential client, and negotiate the terms and conditions of the franchise agreement for the exclusive - F- brand outlet.• Keep management/line manager informed by submitting activity and results, daily call reports, weekly work plans and monthly analysis.• Identify prospects and evaluate their position in the industry; researching and maintaining a healthy pipeline of leads• Plan and execute growth strategies (both online and offline) for acquiring new users(resellers) and retain current resellers Show less

Communicate with target audiences, build and develop customer relationshipso Help with marketing plans, advertising (ATL & BTL), direct marketing and campaignso Source advertising opportunities and place adverts in the print media, electronic media, Social media or on the radio etc. Maintain and update customer databaseso Working closely with in-house or external creative agencies to design TVC and art work for adverts.o Awareness of creative content, including videos, art work… Show more Communicate with target audiences, build and develop customer relationshipso Help with marketing plans, advertising (ATL & BTL), direct marketing and campaignso Source advertising opportunities and place adverts in the print media, electronic media, Social media or on the radio etc. Maintain and update customer databaseso Working closely with in-house or external creative agencies to design TVC and art work for adverts.o Awareness of creative content, including videos, art work and blog postso Run social media channels (e.g. Twitter, Face book and LinkedIn) to enhance audience engagemento Organise and attend events such as conferences, seminars, and exhibitionso Liaise with designers and printers and organise photo shootso Arrange the effective distribution of marketing materials & Awareness of Media Planning, Buying.o Conduct market research, for example using customer questionnaires and focus groupso Develop relationships with key stakeholders both internal and external.o Develop and implement a marketing strategy (often as part of a wider sales and marketing programme)o Evaluate and review marketing campaigns, advertising and SEO to make sure the correct mediums are being used and campaigns are effectiveo Track marketing performance and return on investment and prepare weekly or monthly reports for managemento Monitor and report on competitor activity, Oversee and manage the marketing budgetso Lead external agencies, when appropriate, to effectively manage events, press relationships, editorial requests, presentations, promotional materials and online activitieso Developing existing processes to maximize efficiency, improve return on investment, increase use of technology & continuously improve the services provided to our customer. Show less

o Future Consumer Limited (Formerly known as Future Consumer Enterprise Limited) (FCL), India’s first sourcing-to-supermarket food company by Future Group is built on the virtue of sharing. o Starting from the seeding of food at the farm to its consumption from the plate, FCL acts as a catalyst for each of its stakeholders. o From sourcing, processing, retailing to final act of consumption – FCL strikes a widespread cord between the lives of the farmer, a factory laborer, a worker on… Show more o Future Consumer Limited (Formerly known as Future Consumer Enterprise Limited) (FCL), India’s first sourcing-to-supermarket food company by Future Group is built on the virtue of sharing. o Starting from the seeding of food at the farm to its consumption from the plate, FCL acts as a catalyst for each of its stakeholders. o From sourcing, processing, retailing to final act of consumption – FCL strikes a widespread cord between the lives of the farmer, a factory laborer, a worker on the shop floor and the housewife.o Food means sharing in India. It starts at the farms where neighbors, kith and kin join hands in tilling, sowing and harvesting of crops. o Women come together to further process and prepare food. Recipes are passed down as heirlooms, shared by friends and neighbors and now on television by celebrity chefs.o Under FCL’s spectrum, the company sources best quality commodities from world over, comprises of extensive portfolio of established brands in food and HPC space, builds urban convenience store for key metros and cash-n-carry rural distribution models for other cities across India.(Integrated front end to back end) Show less

o Supporting the franchisee during initial launcho Provide training and information on the business policies and procedureso Support franchisee in business developmento Liaison with various departments like back-end Operations, Logistics, Category& Accountso Relationship management with existing franchise partnerso Help franchisee to achieve sales targeto Query resolution for franchiseeo Giving product demos to franchiseeo Explaining promotions / deals, Execution… Show more o Supporting the franchisee during initial launcho Provide training and information on the business policies and procedureso Support franchisee in business developmento Liaison with various departments like back-end Operations, Logistics, Category& Accountso Relationship management with existing franchise partnerso Help franchisee to achieve sales targeto Query resolution for franchiseeo Giving product demos to franchiseeo Explaining promotions / deals, Execution of regular promotional activitieso Managing a sales team for the regiono Develop and execute ATL campaigns as per business/promotions calendaro Develop campaign creative, in line with brand/business requirements, and media brief for management approval and agency briefingo Liaise with the category teams for inputs for the campaigns o Review and manage the agency’s campaign development processo Present campaign idea and creative for management approvalo Internal sign-offs on campaign creative and offerso Communicate campaign plans to internal teamso Develop and execute BTL campaigns to support ATL campaigns and storeso Store-wise BTL activities to support ATL campaigns and store-specific needso Identification and timely roll-out of all BTL elements – catalogs, leaflets, mall branding, etco Improve ambient visibility of the brand and promotions near the storeso Co-ordinate with local teams and categoryo Launch BB-Direct program in new markets & New Franchise launcho New Franchise launch marketing planningo Catchment mappingo Activation's prior to and post launch & ATL communicationo Tracking, measuring and reporting effectivenesso Create processes and controls to track quality of execution and effectiveness of campaign elementso Report campaign effectiveness and results for management review Show less