Mara Rosenthal Email and Phone Number
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Mara Rosenthal is a seasoned integrated marketer with over a decade of dedicated experience in the dynamic realm of healthcare. With a specialized focus in Account Management, Project Management, and Brand Strategy, Mara has left an indelible mark on numerous biotech, pharmaceutical, and medical device brands throughout her career.Her expertise encompasses the entire spectrum of branding, from inception to execution. Mara's proficiency extends from crafting company names and sculpting brand positioning to conducting comprehensive market research and orchestrating the successful launch of new pharmaceuticals into the market. She is also adept at meticulously planning conventions, ensuring each event is flawlessly executed to maximize impact.Beginning her journey as a project manager, Mara honed her skills by gaining firsthand insight into the intricacies of bringing brand creative to fruition. As her career progressed, she seamlessly integrated these invaluable insights into her roles in Account Management and Brand Strategy, enriching her repertoire of expertise.Known for her adept problem-solving skills and hands-on approach, Mara is no stranger to rolling up her sleeves to tackle challenges head-on. In every role she undertakes, she embodies versatility, wearing multiple hats to fulfill business needs efficiently. Her diverse skill set transcends conventional job titles, encompassing event planning for both internal and corporate events, navigating the intricacies of PRC submissions, and contributing to various new business pitches.Mara Rosenthal is not just a marketer; she is a multifaceted strategist, collaborator, and innovator, dedicated to driving tangible results and fostering lasting client relationships in the ever-evolving landscape of healthcare advertising.
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Executive Assistant To Chief Executive OfficerOne Small PlanetPhiladelphia, Pa, Us -
Project And Account Management ConsultantFreelance Apr 2023 - Present- Spearhead end-to-end project management initiatives, orchestrating seamless execution of complex campaigns, and ensuring alignment with client objectives and timelines.- Cultivate and nurture client relationships through proactive communication, strategic guidance, and personalized solutions tailored to each client's unique needs and preferences.- Drive cross-functional collaboration and teamwork, serving as a liaison between internal stakeholders and external clients to facilitate smooth project workflows, mitigate risks, and optimize resource allocation for maximum efficiency and results.
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Account DirectorThe Bloc Mar 2022 - Jan 2024New York, Ny, Us -
Senior Account StrategistPavone Marketing Group, Inc. Aug 2020 - Mar 2022Harrisburg, Pa, Us -
Senior Brand StrategistVerdant Brand Communications Feb 2019 - Nov 2019
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Project Management And Account Management ConsultantVarious Companies Feb 2018 - Jan 2019- Spearheaded end-to-end project management initiatives, orchestrating seamless execution of complex campaigns, and ensuring alignment with client objectives and timelines.- Cultivated and nurture client relationships through proactive communication, strategic guidance, and personalized solutions tailored to each client's unique needs and preferences.- Drove cross-functional collaboration and teamwork, serving as a liaison between internal stakeholders and external clients to facilitate smooth project workflows, mitigate risks, and optimize resource allocation for maximum efficiency and results.
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Brand StrategistW2O Group Jan 2017 - Feb 2018- Directly supported the Managing Director of the Brand Strategy department - Produced discussion guides, participate in 100+ qualitative market research interviews, analyzed results - Led client branding workshops to define the brand foundation, identifying the brand why and determining associated brand archetypes for clients including Amgen, Practice Fusion and Dermira - Developed creative briefs based on insights and client strategic imperatives that lead to the creation of creative campaigns across multiple platforms including web, TV and traditional print advertisements for Neodyne, GSK and Easterseals Bay Area
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Account ManagerWcg, A W2O Company Apr 2016 - Dec 2017
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Account AssociateWcg, A W2O Company Apr 2015 - 2017- Collaborated with team members to manage comprehensive internal and external communications across all WCG accounts, supporting account management activities with precision and dedication.- Played an integral role in expanding the company's healthcare practice by actively contributing to new business development, cultivating client relationships, and crafting and executing annual plans and project strategies.- Orchestrated project timelines, maintained calendars, developed robust project trackers, and produced essential support materials to ensure seamless project execution and client satisfaction.- Cultivated and sustained meaningful client relationships with Senior Directors and C-Suite level Key Opinion Leaders (KOLs) within the healthcare sector, serving as a trusted advisor and point of contact.- Oversaw the end-to-end delivery of digital and creative client projects, including resource allocation, budget management, contract development, and timeline execution, notably for prominent healthcare clients such as Medtronic, Genentech, and Gilead.- Led 'Up-and-Comers,' an internal initiative within W2O designed to provide skills training and networking opportunities for Account Associates and Account Managers across all West Coast offices, fostering professional growth and development.- Successfully executed a $1M media plan for Medtronic products across 15+ publications, spanning both print and digital platforms, driving impactful brand visibility and engagement.- Managed and produced a comprehensive 300-page business conduct manual for Gilead Sciences, ensuring timely delivery and adherence to budget constraints across print, digital, and interactive PDF platforms, demonstrating meticulous attention to detail and project management prowess.
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Associate Managing ProducerDid Mar 2013 - Sep 2013Philadelphia , Pa, Us- Assisted the project team and Managing Producers in executing day-to-day project activities, ensuring smooth project operations and delivery.- Contributed to providing essential information regarding the project's production requirements to facilitate optimal work outcomes, actively participating in problem-solving initiatives.- Assisted in the management of multiple projects concurrently, ensuring efficient allocation of resources and timely project completion.- Functioned as an assistant to Project Managers and Managing Producers, actively acquiring skills necessary for progression to a Managing Producer role.- Demonstrated respect for and safeguarded confidential client information, upholding the highest standards of professionalism and integrity in all interactions. -
Marketing AssistantKerathin Oct 2012 - Mar 2013● Designed marketing materials used at Podiatry Conferences across the country to increase awareness of a new medical device● Generated a CRM of over 300 prospective clients consisting of KOL Podiatrists from around the world● Developed and executed the company’s presence at the largest industry tradeshow
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Director Of Senior Living, Ne DivisionFormations, Llc Jan 2012 - Aug 2012Boulder, Co, Us● Guided a team of six analysts in the acquisition of clients and properties worth upwards of 600k● Interpreted the senior living real-estate space to create consumer profiles used across the company -
BusserShug'S Low Country Cuisine Oct 2011 - Jan 2012
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SeverMeadowlands Country Club May 2010 - Feb 2011Worked as a server furthering my people skills and allowing me to learn how to handle demanding customers a bit better. Served for big functions as well as dinner and lunch sessions.
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Hostess And CashierArpeggio Restaurant Aug 2006 - Aug 2009Worked as a hostess and gained communication and quick thinking skills by answering phones for demanding customers. Organized orders for customers and trained incoming employees.
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Secretary/Office ConsultantRmr Real Estate Aug 2005 - Aug 2008Worked in the office as secretary and helped developed office organization. Implemented marketing techniques to help increase brand awareness
Mara Rosenthal Skills
Mara Rosenthal Education Details
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University Of Colorado BoulderJournalism -
University Of Colorado BoulderAdvertising
Frequently Asked Questions about Mara Rosenthal
What company does Mara Rosenthal work for?
Mara Rosenthal works for One Small Planet
What is Mara Rosenthal's role at the current company?
Mara Rosenthal's current role is Executive Assistant to Chief Executive Officer.
What is Mara Rosenthal's email address?
Mara Rosenthal's email address is ro****@****ail.com
What is Mara Rosenthal's direct phone number?
Mara Rosenthal's direct phone number is +121574*****
What schools did Mara Rosenthal attend?
Mara Rosenthal attended University Of Colorado Boulder, University Of Colorado Boulder.
What are some of Mara Rosenthal's interests?
Mara Rosenthal has interest in Children.
What skills is Mara Rosenthal known for?
Mara Rosenthal has skills like Marketing, Powerpoint, Microsoft Excel, Team Leadership, Photoshop, Social Media, Social Media Marketing, Market Research, Social Networking, Microsoft Office, Microsoft Word, Customer Service.
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