Review and process new listing documents. Create new forms and documents to streamline brokers workflow. Order and maintain marketing materials and office supplies. Routinely review office maintenance needs, research vendors, define scope of work, request proposals for the work, coordinate the work, monitor progress and quality. Provide excellent customer service to office brokers and visitors.

• Responsible for implementation and continued refinement of newly developed broker concierge program with focused emphasis on transaction management. Developed and nurtured strong trusted relationships with brokers in the program.• Developed transaction management procedures that enabled growth of the program from 10 to 65 brokers and insured smooth administration across the company’s support departments.• Reviewed and approved listing and sale documents, advised brokers on transaction legal requirements, prepared documents for signature and approved commission payouts.

• Worked with company marketing leadership to implement local, regional and national marketing strategies to benefit affiliated sales associates.• Managed relationships with and provided creative direction to graphic designers and vendors to ensure adherence to brand standards and value proposition, achievement of project goals and timely completion of deliverables.• Nurtured and supervised a strong, cohesive team of 10 graphic designers. Motivated the team to improve skills and design collaboration. • Hired and trained new team members as needed.• Developed concept, directed design and coordinated implementation of the first company-wide Listing Kit for sales associates, including packaging, company features book and a customizable Agent Profile book. • Increased print ads by over 500% on targeted weeks by creating and managing a subsidized advertising program for North Shore brokers.• Developed strategy and served as project manager for innovative, integrated marketing campaigns across multiple channels, including print advertising, direct mail, social media and email.• Created and produced Market Chatter, a novel market data report that North Shore brokers relied on to enhance their reputations as trusted real estate experts. Researched the data and wrote the editorial content.• Recognized the need for improved project organization; researched and served as principal in selecting a digital solution to solve this complex problem. Directed implementation. Resulting program streamlined job flow and management.

• Identified the need for a detailed Comparative Market Analysis presentation; conceived and created a custom program which increased signed listing agreements by 25% for the office.• Built strong relationships with brokers by routinely providing consulting support in the creation of personal branding, advertising and postcard campaigns. Became a trusted advisor in the development of their marketing plans and materials.• Wrote compelling copy for postcard campaigns, advertising and brochures.• Designed and created monthly postcards, used by brokers throughout the company.• Created layout and designed custom newspaper/magazine advertisements for brokers.• Presented company-wide programs at office meetings to train brokers on new initiatives.• Routinely assisted brokers with marketing tools and programs. Helped problem solve questions or technical issues.

• Developed, cultivated and solidified client relations, prepared marketing plans for listings, created advertising and brochures, negotiated contracts as part of a $20,000,000 sales team. • Routinely reported listing activity, including property showings, feedback, marketing efforts and competitive activity to clients. Analyzed market conditions and recommended price adjustments as needed.• Responsible for Multiple Listing Service input, picture management, routine administrative paper work.

Served in various consulting capacities:• Real estate market research and analysis• Commercial appraisals• Residential appraisals