Mara Kaufman Email & Phone Number
Who is Mara Kaufman? Overview
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Mara Kaufman is listed as Coach and Astrologer at Self-employed, a with 2219 employees, based in New York, United States. AeroLeads shows a matched LinkedIn profile for Mara Kaufman.
Mara Kaufman previously worked as Advanced Analytics VP at Horizon Media and Director Of Analytics at Horizon Next. Mara Kaufman holds Bachelor’S Degree, Psychology from Goucher College.
Email format at Self-employed
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About Mara Kaufman
Marketing Analytics professional with 14+ years of experience managing analytic projects for Fortune 100 clients. I have a solid track record of developing innovative solutions to strategic business questions using quantitative techniques and an excellent record of on-time delivery and customer renewal rate of over 90%.I have strong experience in multiple verticals (e.g. financial services, healthcare, CPG, restaurants, retail, etc.) with deep knowledge of offline media as well as aggregate level social media, search (paid and organic), programmatic, affiliate and digital display. My expertise goes beyond media and includes competitive issues, pricing, new products, distribution, economic and external factors. I am a trusted advisor to brand managers, CMOs, Division Presidents at enterprise level companies and have managed project teams of up to 4 people on multiple projects. I have outstanding verbal/written communication skills. Attention to detail is a strong suit of mine.
Mara Kaufman's current company
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Mara Kaufman work experience
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Advanced Analytics Vp
Director Of Analytics
Director Of Analytics And Data Science
- Manage Anaytics team in delivering weekly and monthly reports- Coordinate across multiple teams to develop insights and recommendations to improve marketing- Create and present reports focusing on digital attribution KPIs tailored to clients' business needs- Provide custom analysis to clients, with frequent client interaction
Associate Director Of Marketing Analytics
- Project Manager for multiple MMM engagements. Responsible for all aspects of the project, including modeling, data acquisition, report writing, presentation and client service. - Worked with clients and agencies to define business issues & ensure data quality- Customized and presented marketing spend optimizations as well as strategic and tactical solutions specific to individual clients’ needs. - Utilized R ,SQL, Excel & SPSS to perform custom analysis
Director Of Advanced Analytics & Human Resources
- Managed 20 projects over 14 years, including MasterCard, Amex, P&G, Nestle, Olive Garden, Godiva, Time, Inc., with 90% retention rate- Worked on projects in 11 countries across 4 continents- Created and presented reports tailored to clients’ specific business needs- Created and ran training curricula for both new DAI hires and clients - Developed marketing simulations focusing on both strategic and tactical solutions- Implemented scalable solutions for frequently required deliverables- Interviewed, hired, and managed new team members- Conducted periodic reviews to address changing client business objectives
Colleagues at Self-employed
Other employees you can reach at horizonmedia.com. View company contacts for 2219 employees →
Jacki Masson
Colleague at Self-EmployedDenver, Colorado, United States
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Grant Kleaveland Kupczak
Colleague at Self-EmployedNew York, United States
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Stephany Canela
Colleague at Self-EmployedUnited States
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Doug Shangold
Colleague at Self-EmployedNew York, United States
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Brian Walck
Colleague at Self-EmployedJersey City, New Jersey, United States
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Nicole Maldonado
Colleague at Self-EmployedCentral Islip, New York, United States
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Samantha Hoffman
Colleague at Self-EmployedNew York, United States
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Rostom Mangco
Colleague at Self-EmployedUnited Arab Emirates
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Faiz Mk Mtn
Colleague at Self-EmployedYemen
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Tiffany Yeager
Colleague at Self-EmployedHarlan, Kentucky, United States
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Mara Kaufman education
Frequently asked questions about Mara Kaufman
Quick answers generated from the profile data available on this page.
What company does Mara Kaufman work for?
Mara Kaufman works for Self-employed.
What is Mara Kaufman's role at Self-employed?
Mara Kaufman is listed as Coach and Astrologer at Self-employed.
Where is Mara Kaufman based?
Mara Kaufman is based in New York, United States while working with Self-employed.
What companies has Mara Kaufman worked for?
Mara Kaufman has worked for Self-Employed, Horizon Media, Horizon Next, Media Assembly, and Convertro.
Who are Mara Kaufman's colleagues at Self-employed?
Mara Kaufman's colleagues at Self-employed include Jacki Masson, Grant Kleaveland Kupczak, Stephany Canela, Doug Shangold, and Brian Walck.
How can I contact Mara Kaufman?
You can use AeroLeads to view verified contact signals for Mara Kaufman at Self-employed, including work email, phone, and LinkedIn data when available.
What schools did Mara Kaufman attend?
Mara Kaufman holds Bachelor’S Degree, Psychology from Goucher College.
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