Marc-Alexandre Merle

Marc-Alexandre Merle Email and Phone Number

Operations manager @ Actiexpress
Marc-Alexandre Merle's Location
Lyon, Auvergne-Rhône-Alpes, France, France
About Marc-Alexandre Merle

I have succeeded Digital and Marketing master of science in Inseec MSC Business School. I am now marketing manager. I am in charge of increasing revenue sales on our websites and on our various marketplaces as Amazon, Leroy Merlin .. We are recently developing a new brand, with a new website AdVUE specialized in led screen.I am open-minded, persevering and passionate about ecommerce !For any other request as my updated curriculum vitae, please contact me at marcalexandre.merle@gmail.com.

Marc-Alexandre Merle's Current Company Details
Actiexpress

Actiexpress

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Operations manager
Marc-Alexandre Merle Work Experience Details
  • Actiexpress
    Operations Manager
    Actiexpress Aug 2024 - Present
    France
  • Actiexpress
    Marketing Manager
    Actiexpress Dec 2023 - Aug 2024
    Lyon, Auvergne-Rhône-Alpes, France
  • Actiexpress
    Marketing Manager
    Actiexpress Sep 2023 - Dec 2023
    Lyon, Auvergne-Rhône-Alpes, France
    Strategy :-End-month reporting for break downing the marketing's figure on our two ecommerce websites Xptent / Actiexpress and on the various marketplacesImplement a SEA strategy :Acquisition and Traffic on two websites-Create and optimize 1 search campaign ads whose the aim is to conduct some trafic on the 2 websites-Create 1 Pmax campaign ads for the conversion-Create 1 Brand Campaign ads to measure reputation-Update and Optimization of a 1 Search Campaign ads already created for the conversionImplement a local SEO strategy :-Optimizing two Google my Business sheet (local post, Q&A, products, Activity...)-KPI reporting monthly (Direct research, Discover research, Maps view...)Set up a SEO strategy :-Work product sheets on the two ecommerce websites-Implement articles on the website -Add content on the Amazon, Leroy Merlin and Cdiscount MarketplaceAnalytics :-Understand traffic pattern and website and optimize with the analytics tools-Analyse the funnel conversion to improve the conversion rate on the two ecommerce websitesCompetitive intelligence :-Competitive intelligence on softwares and competitorsCustomer relationship :-Customer portfolio management (sme, association, publical administration)-Implement the data base of customers-Write quotes on buying a folding tent for professionals-Advice on buying a folding tentWebdesign
  • Téréva
    Charge Of Webmarketing
    Téréva Sep 2022 - Sep 2023
    Villeurbanne, Auvergne-Rhône-Alpes, France
    -Data analytics-Local Seo-Sea (Google Ads Campaign...)-Intern communication (Newsletters...)
  • Okivét
    Marketing And Digital Communication Assistant
    Okivét Jan 2022 - Jul 2022
    Dardilly, Auvergne-Rhône-Alpes, France
    -Social Media strategy -Seo (choose the right keywords, content, update of website)-Desktop Publisher-Community Management
  • Freelance
    Communication And Marketing Prospective Management
    Freelance Jun 2019 - Aug 2019
    Paris, France
    -Concept and realization of internal communication materials (newsletter, powerpoint presentation)-Community management and creation of content on social networks-Visual design-Competitive intelligence
  • Kfc
    Food Service Employee
    Kfc 2017 - 2019
    Nice, Provence-Alpes-Côte D’Azur, France

Marc-Alexandre Merle Education Details

Frequently Asked Questions about Marc-Alexandre Merle

What company does Marc-Alexandre Merle work for?

Marc-Alexandre Merle works for Actiexpress

What is Marc-Alexandre Merle's role at the current company?

Marc-Alexandre Merle's current role is Operations manager.

What schools did Marc-Alexandre Merle attend?

Marc-Alexandre Merle attended Inseec Msc & Mba, Université Côte D'azur.

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