Pioneered a blockchain-based marketplace for wine and spirits.- Led strategic decision-making and operational execution for launching a blockchain-based marketplace, achieving market validation pre-launch with zero budget expenditure.- Developed a Minimum Viable Product (MVP), optimizing product-market fit through data-driven insights and customer feedback.- Streamlined business operations to ensure efficient product delivery and market entry.

Directed corporate ventures from product ideation to market launch.- Led cross-functional teams to align corporate strategy with partner objectives, ensuring scalability and efficient operations.- Designed strategic roadmaps for new ventures, managing product development phases and optimizing operational processes.

Established an F&B enterprise comprising 10 outlets in 4 cities with 100+ employees.- Spearheaded strategic operations, optimizing business processes across 10 outlets, generating $150,000 monthly revenue.- Developed operational frameworks for managing cross-functional teams and overseeing Finance, Sales, Marketing, and Operations.- Built key partnerships with Michelin-starred chefs and angel investors.- Executed a successful exit strategy by selling the business to a leading… Show more Established an F&B enterprise comprising 10 outlets in 4 cities with 100+ employees.- Spearheaded strategic operations, optimizing business processes across 10 outlets, generating $150,000 monthly revenue.- Developed operational frameworks for managing cross-functional teams and overseeing Finance, Sales, Marketing, and Operations.- Built key partnerships with Michelin-starred chefs and angel investors.- Executed a successful exit strategy by selling the business to a leading F&B group. Show less

Spearheaded the company’s expansion through a data-driven approach.- Led the go-to-market strategy, achieving a 20x business increase in one year while optimizing operational processes to support rapid scaling.- Designed and implemented scalable growth strategies, improving customer retention by 30% and reducing operational inefficiencies.- Managed a $20,000 monthly budget to drive customer acquisition, streamline marketing operations, and optimize resources for sustained growth.

Directed growth strategies across regional Sales and Marketing teams.- Developed and implemented data-driven operational strategies, driving 83% growth across multiple product categories.- Led the launch of a free shipping campaign, capturing 87% of orders in Singapore, which later scaled regionally, optimizing logistics and improving operational workflows.- Designed seller incentive programs that expanded market share and streamlined internal processes for sustained growth.

Delivered strategic analysis and optimized AdWords campaigns for advertisers.• Provided operational and strategic insights to optimize AdWords campaigns and drive business results.• Assisted advertisers in implementing Google’s newest advertising solutions, enhancing campaign efficiency.-----------------PROJECTS-----------------VIP RoomCreated a unique customer experience for top SMB clients in MED (Spain, France & Italy)• Established the criteria for… Show more Delivered strategic analysis and optimized AdWords campaigns for advertisers.• Provided operational and strategic insights to optimize AdWords campaigns and drive business results.• Assisted advertisers in implementing Google’s newest advertising solutions, enhancing campaign efficiency.-----------------PROJECTS-----------------VIP RoomCreated a unique customer experience for top SMB clients in MED (Spain, France & Italy)• Established the criteria for top customers to be included in the VIP Room and I automated the model that can be replicated for each quarter in all markets. • Selected the initial list of top clients (Top 20 Clients) and complete their profile with all relevant data such as Revenue, Growth and PGAs.• Identified 20 initiatives/features considered delighters and create the hypothesis to be tested in a Kano survey. Show less

Promoted digital marketing and Google AdWords through events and workshops across business universities, with 500+ attendees.- Attended Google Student Ambassador Summit EMEA 2014 (Dublin, Ireland) and receive digital marketing trainings (Google analytics, SEO and AdWords, digital campaign strategy...)

Crafted and implemented strategies for new product development and market activation.