My previous role as NSM- Print and Imaging, based in Melbourne has always been linked to head office, the Victorian sales team and various in branch departments. In 2017, Alloys has embarked on refining internal strategies that support greater branch development that in turn will continue to deliver valuable commercial outcomes for all stakeholders, while living the Alloys values.My responsibilities ranged from leading and coaching sales teams to achieve personal and group commercial goals, managed and set performance standards, managed periodic team KPI performance plans, act as a key liaison and trusted advisor with key strategic local and national partners, discovered and developed new business opportunities, train and mentor individuals and took on an operational flavour in the areas of category, supply chain and logistics. My responsibilities also extended to a seat on the company board and appointed to the executive senior leadership teams. I value and apply a customer and team first approach in business and applied this methodology in my coaching and development of team members across the entire branch family.

Manage local sales teams and national category sales and profit performance in the areas of Printer solutions and relative operational responsibilities relative to the Print portfolio. Maintained local and national strategic key account relationships, develop sales training methods, set performance standards, KPI setting and participate in the executive senior leadership team. I liaised with Printer manufacturers in terms of contracts, pricing strategy, events, marketing activities and general collaboration. The printer portfolio at the time contributed >85% of overall company revenue.

Manage for growth the Printer Consumables portfolio, oversee day to day sales activities, establish new contracts and develop key account opportunities.

My role require me to create and develop positive P/L outcomes within the Printer Supplies division in 11 countries in APAC region. Drive exponential sales growth by improving product awareness and developing new areas of growth in each country with an added focus in Australia. Meanwhile developing sound strategies to eliminate cross border trading and creating education programs to drive greater awareness towards counterfeit and the non genuine consumables. This was achieved by internal communication regionally and via online awareness campaigns based on research and development.

( I initially joined Dynamic Supplies in Jan1996 to June 1997 in Qld HQ as the first ever Sales person in Qld. I moved back to Melbourne to manage a local industry business I then agreed to take on a new venture with DS once again).In 1999 I opened the first DS national distribution and sales centre in Melbourne , with a team of approx 20 by 2004 covering sales, admin and warehouse. My role was to develop our exisiting channel base and look for new business by sound pricing strategies, strong inventory management and coupled with improving the strength in our relationships with our customers, suppliers and developing our staff capabilities . All matters relating the to operations, commercials, HR and general health of the branch started and ended with me.