Marc Shields Email & Phone Number

Belfast, Northern Ireland, United Kingdom

Belfast, United Kingdom

As the social media manager for Walker Communications, my roles vary between leading social media strategies, auditing, pitching and client management. I am responsible for Strategy and planningDigital media planning ad buying ( Facebook & Instagram advertising, Youtube Advertising and more) Content marketing -planning, creating ideas, producing content and executing the content) Performance analysis - with each campaign, I conduct analysis of the results deciphering the best engagement rates and audience Reponses. This is then used for the next campaign Social PPC management and ensuring ecommerce growth through social channels Auditing clients – Reviewing current content and offering advice for improvements I also look after a range of non social clients where roles includeManaging and briefing studio designers- Writing briefs for graphics and video contentClient Management – Liaising between clients and studios for design content including advertising and product packagingReviewing artwork to ensure required guidelines are met Media buying – Buying press space and radio time across N.I. & R.O.I. Event management – Booking entertainment and managing events

Holywood, Northern Ireland

Event organisationProduction, copy writing & proof reading of advertising materialsManage media relations Writing press releases and managing media relationsDevelop & implement PR strategiesWriting social media contentPresenting to strategies to clientsCreate and implement social media strategies

Data ProcessingPolicy writing

SEO AuditingSEO copywriting Monitored social media accountsSocial media content copywritingCreated social media marketing reports

Bachelor Of Arts (B.A.), Marketing/Marketing Management, General, 2:1

Education record

Activities and Societies: Rugby 1stXV Prefect Athletics Team School Mentor