As a partner and creative director at 702 Agency, Brazil's largest digital marketing agency specializing in the poker industry, I lead content marketing strategies for some of the most prominent names and events in the poker world. My work encompasses creating and overseeing campaigns for renowned poker circuits such as the BSOP - Brazilian Series of Poker, LAPT - Latin American Poker Tour, and WSOP Brazil. I also have the privilege of working with top poker influencers, including Rafael Moraes, Lali Tournier, Olivio BigFat, Pedro Gusma, and Barbara Akemi, helping them grow their brands through engaging content. My expertise lies in crafting tailored content solutions that resonate with the poker community's competitive nature and entertainment side, driving brand visibility and audience engagement across platforms.

Provided digital marketing, social media, and content strategy consulting services for PokerStars and Rafael Moraes (Poker Player - PokerStars Team PRO)

PokerStars is the biggest poker website in the world and Brazil is one of the top countries in terms of number of players on the platform and audience in social media. I manage all the channels in the country, with the development of content strategy, creative writing and community management, with a focus in generating conversations with fans within our social channels, improving the brand's presence and sentiment.I also work close to the PR and Live Events team, with a focus in connecting with influencers and distinct members of the community, aiming to build relationships and create partnerships that will be positive for the brand and the industry.

I worked for 2 years at PR and digital agency Pipah as an extension of the global PokerStars team in Brazil. Briefly, what was my work scope:- Digital strategy- Community management - Relationship with influencers, opinion leaders and customers- Social media planning- Development and execution of PR and social media activations- Social media content creation- Development of reports of campaigns and events

Coordinate social media campaigns for PokerStars in Brazil.

Creative writing for G.A.T.E. Conference 2015 campaign.

Content development, planning and social media strategy.Clients: Metro (newspaper), Dia (supermarket), Pine (bank).

News, reviews and interviews about alternative music around the world.

Community Manager for all Chevrolet social media channels in Brazil. Creative content development, relationship with customers and influencers and event covering.

Creative writing in English and Spanish for Chevrolet social media campaigns in South America, Europe and Asia.Campaigns developed: Launch of the models Chevrolet Trax, Chevrolet Cobalt and Chevrolet Spin in different regions.

Strategical work with Chevrolet social media channels, by creating brand, retail, after-sales ans CRM integrated campaigns. Community management and relationship with automotive bloggers and influencers. Worked directly in the development and activation of the campaign Sonic: Catch It If You Can, that marked the first ever 100% digital car launch. An online/offline integrated game that gathered more than 67k contestants and made Chevrolet the most followed automotive brand on Facebook in Brazil.

Creation of convergent actions, community management, content production and relationship with influencers and brand public.Worked with brands such as Terra, Ambev, Intel, Itaú and Philips.

Idealization, curation, production and promotion of Jukebox Festival, held over two days in July 2011 at Estudio Emme, in Sao Paulo.

Strategical campaign activation, using blogs, Twitter and Facebook. Analysis, relationship and negotiation with influencers for advertising inserts.

Campaign activation using social platforms as Twitter, Orkut, Facebook, forums and crowdsourcing sites.