Marc Barraza work email
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Marc Barraza personal email
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Marc Barraza phone numbers
I scale businesses via advertising and growth marketing.I specialize in creative strategy, channel strategy, CRO, funnel optimization, and operational excellence across paid social, paid search, partnerships/affiliate, CTV/OTT. Here are some of my favorite clients:Glassdoor • Quizlet • Instacart • MarketerHire • Invisalign • GoDaddy • Glowforge • SeatGeek • Dooly • Mozilla • Cloudera • ChevronAnd a few of my career highlights:- Led advertising, creative strategy and CRO during client’s hyper growth phase (10M -> +40M ARR in 18 months).- Built Just Media’s first paid social business unit where I increased team headcount 5x and business unit revenue +10x.- Co-launched Growth Pilots’ performance creative team and product offering.- Increased client’s product demand by 75% in a highly competitive market through unique ad campaign playbooks and creative strategy.- Increased client’s direct response conversion rates by 300% in a highly competitive market through specialized creative and campaign setup.- Pioneered a branded Snapchat lens campaign that became one of the most engaged campaigns of the time.Let’s connect! Whether you’re interested in working together or looking for some advertising/growth advising, contact me via DM or email: marc.a.barraza@gmail.com.
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Co-FounderSugarloafSan Diego, Ca, Us
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Co-FounderSugarloaf 2022 - Present -
Vp Growth & Creative StrategyEmber Growth Jul 2022 - PresentLos Angeles, Ca, Us -
Growth Marketing ConsultantFreelance Mar 2022 - PresentSpecializing in digital advertising, creative strategy and operations.
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Director Of Paid MediaMarketerhire Sep 2020 - Mar 2022San Francisco , Ca, UsHired as MarketerHire’s first advertising executive tasked with establishing a foundation for best-in-class execution and achieving aggressive growth goals.Key quantitative results during my tenure:- Scaled advertising spend more than 5x while maintaining KPI cost-efficiency- Overall business revenue increased more than 3x with more than 60% directly attributed to advertisingCore growth functions under my leadership:- Media Strategy & Planning- Media Buying- Creative Strategy- CRO- Content- Reporting & Analytics -
Director Of Paid SocialGrowth Pilots (A Wpromote Company) Jan 2020 - Aug 2020San Francisco, California, Us -
Associate Director, Paid SocialGrowth Pilots (A Wpromote Company) Jun 2018 - Dec 2019San Francisco, California, UsCore Responsibilities: - Team Management and Development - Account Strategy, Approach and Growth - Hiring and Employee Onboarding - New Business Pitching - Process Design and Implementation - Platform <> Agency Relationship
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Manager, Paid SocialMec May 2016 - Jun 2018London, London, GbCore Responsibilities: - Paid Social Campaign Strategy and Planning - Client Relationships and Communication regarding Paid Social - Data Aggregation, Reporting and Analysis - Day to Day Management of 3rd Party Social Buying Vendor, Brand networks - Internal Team Management and Growth -
Manager, Paid Social MediaJust Media, Inc. Apr 2015 - May 2016Emeryville, California, Us -
Paid Social Media SpecialistJust Media, Inc. Jun 2014 - Apr 2015Emeryville, California, UsComplete knowledge of paid media capabilities on Facebook, Twitter, LinkedIn and YouTubeBuilt custom campaign strategies to achieve specified KPI(s)Set-up, maintained and optimized paid social media campaigns for best resultsWorked within our ad server to set up click-trackers on click-through URLs for additional analyticsCreated custom reports for clients that included both high-level and deep-dive metricsConsistently tested new target audiences, new features and new methods to enhance campaign performance
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Marketing ManagerParsley, Sage, Rosemary & Thyme Jul 2011 - Aug 2013Oversaw and executed marketing plans/strategies for PSRT Catering and PSRT Food TrucksDesigned, developed and maintained website for both PSRT and PSRT Food TrucksCreated all artwork related to PSRT Catering including coupons, pamphlets, advertising, menus, logosWorked closely with Yelp, Groupon, Google and customers to raise awareness of PSRT Food TrucksManaged all social media outlets related to PSRT Catering; influenced over 2,000 “likes” on FacebookDesigned and sent email campaigns to over 50,000 recipients and increased avg. open rate by 4%Actively generated new promotions for PSRT Food Trucks to increase buzz and immediate salesHandled various miscellaneous tasks including graphic design, computer troubleshooting and printingIndividually contributed to creating, designing and executing various promotions & marketing materialsWrote all copy for the Food Trucks website, advertising, promotions and social media
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Graphic DesignerIvania Angel Design Jun 2009 - Sep 2012Responsible for the design, layout and pre-press production of catalogs, posters, and misc. jobsPhoto clipping, color correcting photos and creating mock-upsWorked in a team, with other designers, printers, and web site designersMaintained artwork archivesComputer troubleshootingProduced accurate and high quality work, while meeting deadlines
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Account ManagerThe Spartan Daily Jan 2011 - Jun 2011Researched prospective clients for adv. in the Spartan Daily, spartandaily.com, and Access MagazineMade cold and responsive calls to potential customers with helpful, knowledgeable and selling attitudeDeveloped and maintained relationships with new and prospective clientsResponsible for paperwork including: contracts, insertion orders, faxes and various client paperworkDesigned several ads for clients to their desired specifications on Adobe Illustrator, InDesign, Photoshop
Marc Barraza Skills
Marc Barraza Education Details
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San José State UniversityAdvertising
Frequently Asked Questions about Marc Barraza
What company does Marc Barraza work for?
Marc Barraza works for Sugarloaf
What is Marc Barraza's role at the current company?
Marc Barraza's current role is Co-Founder.
What is Marc Barraza's email address?
Marc Barraza's email address is ma****@****ots.com
What is Marc Barraza's direct phone number?
Marc Barraza's direct phone number is +165050*****
What schools did Marc Barraza attend?
Marc Barraza attended San José State University.
What skills is Marc Barraza known for?
Marc Barraza has skills like Marketing, Advertising, Email Marketing, Customer Insight, Social Media Marketing, Marketing Management, Marketing Strategy, Brand Management, Integrated Marketing, Sales, Illustrator, Marketing Communications.
Who are Marc Barraza's colleagues?
Marc Barraza's colleagues are George Verdier, Earline Andrews, Colin Mcdonough, Sheila Lecander, Donna Churchill, Erica Jenson, Zachary Haines.
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