Marc Sternberg, Ma, Mba Email & Phone Number

Los Angeles, Ca, Us

Los Angeles, Ca, Us

EP of the feature film ATM Boy (working title), directed and produced by by award winning Stefan Avalos.

Los Angeles, Us

Focused on script coverage and development.

Producing internship focused on all aspects of independent producing from coverage to scouting to budgeting and wrap book closing.

Focused on reference material and reference book for a Netflix TV Show in pre-production.

Telling unique stories through the magic of film.

Marketing consultancy, specializing in growth hacking, ecommerce, product and channel optimization and digital marketing. Channels include 3rd party marketplaces, pure plays and Omni channels: Amazon (1P and 3P), Walmart, eBay, Overstock, Wayfair and more. As well as owned channels built on Magento, Shopify and Woocommerce.

Washington, Dc, Us

Three-year tenure on the Fulbright Specialist Roster (2023-26), eligible to be matched with global short-term projects designed by host institutions through the Fulbright Specialist Program sponsored by the U.S. Department of State’s Bureau of Educational and Cultural Affairs (ECA) and World Learning.

Marina, California, Us

Oak Park, Mi, Us

Elkin, North Carolina, Us

Worlds largest home fragrance and air care manufacturer — specializing in candles. - Salsify data model and implementation.- Global digital marketing and Ecommerce sales team.

Griffin, Ga, Us

Home textile goods manufactured and sourced as imported and domestic (made in the USA). The largest textile manufacturer in America and servicing broad markets including: retail, commercial and institutional. Products vary from towels to sheets, baby products to robes, industrial and institutional apparel, bedding, window and shower curtains. Quality standards include good, better and best. Managing a 10,000+ active SKU catalog of over and servicing B2C (V2C) and B2B customers in Omni, pure play and traditional channels.- Created and launched a new division for ecommerce sales and management (Omni and PurePlay).- Developed and exceeded KPIs and ecommerce roadmap with a five-year aggressive growth strategy.- Orchestrated and managed all sales relationships with ecommerce channels (including Omni-channel customers).- Managed the P&L and made technical and operational decisions needed to deliver daily business success.- Merchandised the site and internal site search to maximize all sales opportunities.- Oversaw efforts to drive traffic and sales, including all SEO, SEM, AMS, A+ pages, etc.

Boca Raton, Fl, Us

Digital Marketing Consultant – SEO, SEM, PPC and Digital Marketing Strategy- Boutique advertising agency B2B and B2C marketing consulting firm with top-tier clients – Boca Raton, FL- Optimized and managed PPC campaigns for top clients with over $100,000 ad spend per month.- Strategized and implemented ecommerce roadmap for top clients.- Digital marketing account management of: Lennar Homes, Northrop & Johnson, Monterrey Boats, Lifetime Fitness, etc.

• Private publisher and DTC (B2C) distributor with global reach – San Francisco, CA• Managed entire ecommerce store, sales/distribution team (30+ sales reps) and developed new products to fill white space.• Conceptualized, produced, directed and marketed a new product line with over 100 products and $400K in revenue. • Redesigned and implemented an entire strategic overhaul of an e-commerce store with 700 SKUs. • Owned positioning, messaging, branding, segmentation and marketing strategy.• Demonstrated ability to create and use strategy to solve complex business problems.• Managed, coached and built a high-performing marketing team for new publishing and consumer products department marketing campaigns.• Developed content strategy for online and social platforms that supported publishing and consumer products business units.• Supported sales and fundraising with new and ongoing online and interactive campaigns.• Planned and executed all web, SEO/SEM, marketing database, email, social media and PPC campaigns.• Developed strategy and tactics for all product marketing campaigns.• Ensured the use of analytics that drove overall results for e-commerce sales of consumer products.• Directed product marketing efforts: product, pricing, positioning, packaging and promotion.• Remained relevant throughout all internally published and consumer product life cycles.• Utilized advertising targeting to optimize results and implemented A/B testing scenarios.• Developed and adapted to metrics that delivered relevant, useful and actionable information.

Belmont, Ca, Us

• Private publisher and both B2B and DTC (B2C) distributor – Belmont, CA• Conceptualized, managed and launched a SaaS platform for delivering and selling digitally published educational assets. • Directed an educational product line, which contained 42 products and over $8M in revenue.• Owned the product roadmap, features and product development of feprep.com.• Authored all marketing messaging and marketing collateral for a new product line called FE Prep. • Managed the design, build, and launch of a completely new website: feprep.com.• Worked closely with business leadership, engineering and UX Design, internal and key external partners to define and deliver the product vision for the next generation PPI website (feprep.com) and mobile experience.• Provided business analysis that supported sales and marketing management.• Managed all web analytics, Adwords, SEO, and social media channels. • Created and implemented marketing plans and campaigns, including web, email, social and print.• Mentored and coached Marketing Managers across the business unit.• Supported product launches which included website materials, email marketing, social media content, blog posts, videos, articles and press releases.• Directed and executed marketing plan at pertinent trade shows.• Collaborated closely with the business, marketing/content, merchandising and customer service teams on new features, ensured business and customer needs were met and exceeded; delivered new features on time and on budget.• Drove customer behavior insights. Identified, measured and improved key customer experience metrics.• Continually optimized the product and feature roadmap and managed prioritization and trade-offs among customer experience, time-to-market and operational support load.• Conducted all of the following: oversaw user interface design, usability testing, requirements definition, research, metrics analysis, technical specifications, development, QA testing and launch efforts.

Redwood City, Ca, Us

• Boutique B2B and B2C marketing consulting firm with top-tier clients – Redwood City, CA• Consulted on the Adobe account, which launched Adobe’s first SaaS application. • Additional consulting engagements included: Cisco, ShoreTel, Adobe, etc.• Collected market research and managed business development-related outreach.• Defined, designed, and wrote marketing materials and assets (email, print, web and social). • Managed all social media channels as well as all Google Analytics reporting and SEO changes. • Recommended and executed website enhancements, including lead generation activities. • Interfaced and provided regular communication with clients on project status and updates. • Communicated challenges with projects and summarized activities completed. • Managed teams members for new website development, which included providing team members with required materials, budget, and timeframes. • Created new marketing messaging and edited existing marketing messages for the new website. • Collaborated with business partners and engaged in business development activities. • Recommended and executed web development enhancements for clients. • Reported web analytics and usage reports with recommendations for client web improvements. • Revised and edited client marketing collateral messaging and design. • Provided marketing-related advisement to clients.

• B2B and B2C fashion tech firm (SaaS), ecommerce marketplace and a patented process – Redwood City, CA• Managed a team of five, which included both software developers and marketing specialists.• Executed on the SaaS application platform roadmap in close coordination with product teams designing, building and enhancing the products delivered on application.• Developed measurable acceptance criteria for features, including artifacts and prioritization to support the development process.• Managed the successful delivery of software development projects and accountable to others for maintaining scope and meeting established timelines.• Served as an internal and external application evangelist, frequently worked with sales and customers.• Ensured that all go-to-market activities are executed according to plan including sales-enablement training, release communications, and product documentation.• Attended iteration demos, reviews and planning sessions to ensure delivery of key requirements.• Identified and tested product ideas within target segments.• Managed the P&L and developed a strategic business plan for assigned portfolio. • Made objective and hard choices regarding investment prioritization for the good of the overall organization.

Us

• B2B and B2C hospitality and environmental services – Phoenix, AZ• Managed a team of 10, which included both sales reps and operations specialists.• Directed strategic partnerships and contracted outside services.• Supported product launches which included website materials, email marketing, social media content, blog posts, videos, articles and press releases.• Owned positioning, messaging, branding, segmentation and marketing strategy.• Developed strategy and tactics for all product marketing campaigns.• Remained relevant throughout all internally published and consumer product life cycles.• Established strategic partnerships and maximized profit through outsourcing services and reaching new clientele, such as two primary 2-year accounts with an average of over $100K revenue. • Outside and inside sales management cold calling, in-person sales, and business development. • Managed the company’s day-to-day activities in marketing and operations and managed all staff. • Named the "World's Greenest Linen Cleaning Service" at TEXCare 2008 International Conference.

Online marketplace Top Seller via Amazon 3P for a variety of sourced products including: candles, soap, coffee, laundry detergent and many others.

Master Of Fine Arts - Mfa, Film And Television Producing

Undergraduate Diploma, Creative Writing (Screenwriting)

Master Of Fine Arts - Mfa, Film And Tv Producing

Marketing Strategy - Certificate, Marketing

Mba, Business Administration

Ma, Applied Communication

Ma, Administration, Leadership

Interdisciplinary Studies, Small Business And Communication