Marc Carter

Marc Carter Email and Phone Number

Associate Director, Advertising Operations at Blavity Inc. @ Blavity Inc.
Marc Carter's Location
West Hollywood, California, United States, United States
About Marc Carter

I enjoy working in digital media with a focus on campaign performance and ad operations. I've held positions on the publisher side, at ad networks and even on the agency side. I enjoy managing teams with the goal of meeting client's KPIs.Since 2007, I've managed the content and advertising strategy for The Torque Report, an automotive focused website. I've also generated content for sites like, The Discovery Channel, Inhabitat, Treehugger and the Huffington Post.Contact me at carter.marc@gmail.comFollow me on Twitter @marccarter01Key Skills:3rd Party Ad ServersMobile and Video Ad Servers Google AnalyticsSocial Media Wordpress HTML/ JavaScript

Marc Carter's Current Company Details
Blavity Inc.

Blavity Inc.

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Associate Director, Advertising Operations at Blavity Inc.
Marc Carter Work Experience Details
  • Blavity Inc.
    Associate Director, Advertising Operations
    Blavity Inc. Feb 2022 - Present
    Us
  • Blavity Inc.
    Senior Manager Of Advertising Operations
    Blavity Inc. Sep 2020 - Feb 2022
    Us
  • The Torque Report
    Founder And Editor In Chief
    The Torque Report Feb 2007 - Present
    -Develop The Torque Report's editorial direction and strategy.-Onboard and test new ad products with third-party vendors. -Manage team of freelance writers.-Troubleshoot site issues and implement new testing strategies.
  • Consumertrack, Inc.
    Manager Of Advertising Operations
    Consumertrack, Inc. Oct 2019 - Aug 2020
    Los Angeles , Ca, Us
  • Consumertrack, Inc.
    Video And Product Operations Manager
    Consumertrack, Inc. Apr 2018 - Oct 2019
    Los Angeles , Ca, Us
  • Consumertrack, Inc.
    Advertising Operations Manager
    Consumertrack, Inc. Feb 2015 - Apr 2018
    Los Angeles , Ca, Us
  • Inhabitat.Com
    Transportation Writer
    Inhabitat.Com Feb 2012 - Jan 2018
    -Generate daily transportation content with a focus on the “green” segment. -Collaborate with editors to generate unique content on the automotive industry and alternative forms of transportation. -Write new car reviews with a focus on electric and hybrid models.
  • Idg Technetwork And Idg Consumer & Smb
    Worldwide Manager Of Digital Operations
    Idg Technetwork And Idg Consumer & Smb May 2012 - Jan 2014
    -Trained and managed a team of campaign managers to ensure correct execution of display, mobile and video campaigns.-Implemented, analyzed and optimized CPM, CPA and CPC campaigns across IDG network.-Collaborated with product management team to implement and troubleshoot new ad products.-Worked with sales and creative teams to develop ad products and creative.-Onboarded new vendors and partners.
  • Federated Media Publishing, Inc.
    Ad Solutions Manager
    Federated Media Publishing, Inc. Jun 2010 - Apr 2012
    San Francisco, Ca, Us
    -Collaborated with all relevant parties on campaign creation and delivery across FM’s network of sites.-Collected and analyzed campaign data to identify actionable opportunities to improve campaign performance.-Maintained ongoing relationship with clients, advertisers and third party vendors to ensure KPIs were met.-Managed and mentored team of campaign managers.
  • Hamon & Associates
    Product Information Specialist
    Hamon & Associates Apr 2008 - Oct 2008
    Us
    Collaborated with product and creative teams to develop positioning and strategy for each new creative/ campaign. Optimized the effectiveness of advertising copy. Performed regular competitive research. Approved all creative for accuracy and product correctness. Provided extensive knowledge of the automotive industry and current trends. Generated monthly accolade reports for creative and product teams. Managed the approval process for all third-party accolades. Hyundai product subject matter expert.
  • Bbdo West
    Associate Product Planner
    Bbdo West Aug 2007 - Apr 2008
    Us
    Provided in-depth analysis of current and past sales trends. Generated daily and monthly product sales reports. Collaborated with interactive and direct marketing teams to enhance product positioning and strategy. Developed and presented product presentations on new and updated products. Automotive category subject matter expert and managing product expert for all Mitsubishi Motors products.
  • Tg Publishing
    Manager, Online Programs
    Tg Publishing Jun 2006 - Aug 2007
    -Generated company revenue reporting to include all aspects of company revenue. -Managed the optimization of all partnerships to meet revenue goals. -Generated weekly, monthly and quarterly campaign reports and made recommendations for improvements. -Worked cross-functionally with internal Engineering, Marketing and Product teams.
  • Citrix Online
    Marketing Coordinator
    Citrix Online Apr 2005 - May 2006
    Fort Lauderdale, Fl, Us
    -Trafficked and optimized all ecommerce online campaigns using third-party ad servers.-Managed the development and design of new online creative, email templates and landing pages. -Developed and executed new creative and campaign tests to improve overall ROI-Analyzed the performance of all online creative and landing page traffic.

Marc Carter Skills

Digital Media Online Advertising Digital Strategy Blogging Automotive Advertising Content Strategy Marketing Social Media Marketing Advertising Operations Social Networking Press Releases Online Marketing Mailchimp Wordpress Strategy Dfp Digital Marketing Mobile Advertising Creative Direction Management Editorial Dfa Video Advertising Facebook Google Analytics Movabletype Web Analytics Ad Networks Campaign Management Mobile Marketing Doubleclick Content Development Content Management Ad Serving Web Content Management Display Advertising Web Content Online Publishing Creative Strategy Editing Content Production Writers Programmatic Interactive Marketing Social Media

Marc Carter Education Details

  • Uc Santa Barbara
    Uc Santa Barbara
    Sociology

Frequently Asked Questions about Marc Carter

What company does Marc Carter work for?

Marc Carter works for Blavity Inc.

What is Marc Carter's role at the current company?

Marc Carter's current role is Associate Director, Advertising Operations at Blavity Inc..

What is Marc Carter's email address?

Marc Carter's email address is ma****@****ity.com

What is Marc Carter's direct phone number?

Marc Carter's direct phone number is +131099*****

What schools did Marc Carter attend?

Marc Carter attended Uc Santa Barbara.

What are some of Marc Carter's interests?

Marc Carter has interest in Clap Clap Producciones, Impulsex, Van Jones, Benpleasedressme, Swimwear Store, Ebay, Coldwell Banker Beverly Hills South, Radar, Community, Impulse Group México.

What skills is Marc Carter known for?

Marc Carter has skills like Digital Media, Online Advertising, Digital Strategy, Blogging, Automotive, Advertising, Content Strategy, Marketing, Social Media Marketing, Advertising Operations, Social Networking, Press Releases.

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