Marc Samson Email & Phone Number

Chino Hills, Ca, Us

Los Angeles, California, United States

California, United States

Los Angeles, California, United States

CarLotz.com is a used car consignment marketplace that helps people buy and sell used vehicles. Their goal is to put the value back into the customers' and sellers' hands.The company is currently in the process of overhauling their e-commerce site. As their SEO consultant, I was responsible for creating a complete website strategy that is designed to dramatically improve their organic channel performance.• Created new site structure• Provided e-commerce internal linking recommendations and keyword mapping strategy• Performed crawling and indexing audits and provided the most advantageous strategy for the new site based on my findings• Audited current JS framework and server-side rendering to ensure optimal performance for search engine bots• Provide ongoing SEO guidance and maintain effective communication with their senior directors, CMO, and other C-level executivesCarLotz.com is currently being acquired by Shift Technologies (NASDAQ: SFT)

Los Angeles County, California, United States

MyLife.com is a people search website and reputation management platform that boasts 350 million unique people profiles and over 400 million indexable pages.Prior to working full-time with MyLife.com, I worked directly with their team as an SEO consultant for over four years. During that time, I was able to successfully reverse manual and algorithmic penalties to their site. I was also able to help MyLife.com go from an estimated 50k users to 1.9 million users in less than four years.• Strategized and executed updated effective search marketing strategies across departments• Optimized and improved organic conversions (registrations, subscriptions, and paid users)• Optimized for improved VPV / LTV and organic traffic through UX, CRO and SEO• Developed complex solutions for enterprise SEO (400+ million SEO pages)• Produced SEO charters and business requirements documentation for stakeholders and C-level executives, as well as provided weekly reports for the organic channel with actionable insights and data• Interfaced with other department leads on all collaborative projects that impacted SEO• Maintained strong relationships and effective communication with the content, development, product, and design teams• Conducted regular SEO audits to produce project roadmaps and initiatives for sustainable organic search performance• Crafted strategies, plotted roadmaps, and executed data-driven SEO tests to improve SERP visibility/impressions, click-through rates, and organic conversion metrics• Conducted regular crawl and server log audits to identify issues and inefficiencies for search engine bots• Identified new sources of organic traffic and optimized existing traffic for better organic conversion• Multi-engine optimization and monitoring• Tested JS Framework (React and Preact) versus traditional flat HTML for performance gains• Worked on SEO solutions with the engineering team and outside agencies to fix or enhance technical SEO and product features

Carson, California, United States

CarParts.com is an American online provider of aftermarket auto parts, including collision parts, engine parts, performance parts, and accessories.In 2020, CarParts.com (formerly known as U.S. Auto Parts Network) merged their existing web properties, including AutoPartsWarehouse.com and JCWhitney.com, into their flagship website. This involved an extensive rebranding initiative and website revamp.• Provided enterprise SEO recommendations and guidance for their website consolidation• Provided technical insights and guidance for SEO through data-driven recommendations• Conducted technical SEO audits, log file analysis (crawl / server logs), large-scale crawl analysis, and crawl budget / crawl rate optimization• Conducted regular site audits (on-page, off-page, technical, and content)• Conducted competitive analysis reports• Monitored organic metrics and course-corrected campaigns based on trending data• Developed training documents and guides for content optimization and processes• Worked with senior executives (CEO, CMO, VP Marketing, Directors) on SEO strategy and tactical execution

Los Angeles County, California, United States

Growth Rocket is a boutique digital agency that offers tailored end-to-end website solutions, from small businesses to enterprise-level clients.• Directed all aspects of SEO operations, from strategy development to execution, for SMB to enterprise clients• Assisted with client onboarding, reporting, and resource planning• Produced business requirements documents (for clients and stakeholders) that detail proposed on-page, off-page, and technical SEO initiatives, along with recommendations for better UX and content strategies• Created roadmaps to ensure the timely delivery of key enhancements and to keep teams on track to hit KPIs• Provided expertise, direction, and leadership to improve business and SEO performance• Ensured that objectives and strategies were aligned with business needs and SEO initiatives• Collaborated with C-level executives, project managers, stakeholders, and marketing teams to execute SEO initiatives• Planned and executed effective SEO strategies and campaigns with a strong focus on ROI• Conducted in-depth SEO audits for on-page, off-page, technical SEO, and content strategies• Set goals, tracked metrics / KPIs, identified opportunities, and conducted traffic forecasting• Researched, analyzed, and solved complex traffic drops and anomalies through tailored SEO programs• Managed and trained team members from SEO, content, and engineering departments to drive productivity and align SEO goals• Facilitated effective collaboration between various teams to ensure successful implementation of SEO projects and initiatives• Educated internal teams and business stakeholders on SEO guidelines through data and department trainings

Metro Manila Philippines

SEO Organization Philippines is the largest SEO organization in the Philippines with over 9,000+ members.

Makati

Makati City

Ayala Avenue, Makati City

As the Digital Marketing Specialist of TrueLogic, my job is to ensure the continual success of our company’s online marketing campaigns. My main responsibility is to provide support to our Marketing Director by conceptualizing and implementing monthly campaign strategies, spearheading content marketing efforts, building and nurturing relationships with industry professionals, and making sure that our target KPIs (Key Performance Indicators) and key metrics are consistently being met.Conceptualize and implement monthly campaign strategies, spearheading content marketing efforts, building and nurturing relationships with industry professionals, and making sure that our target KPIs (Key Performance Indicators) and key metrics are consistently being met.