TopBoffin's Business Development Executive and Growth Associate, I've championed strategies that not only maximized email and LinkedIn engagement rates but also secured substantial contracts in a short timeframe. With a diploma in Business Management from Arusha School of Business & Finance, my approach intertwines academic insights with practical application, ensuring a deep understanding of client acquisition and lead generation.My role involves collaborating closely with marketing to innovate initiatives like the 2024 Christmas Special, driving both offers and referrals. Mastery in tools like LinkedIn Sales Navigator and a tri-lingual proficiency in English, Urdu, and Gujarati empower me to connect and expand our reach effectively, reflecting my commitment to fostering growth and synergy within our ambitious team.
Red Rag Marketing
View- Website:
- redragmarketing.com
- Employees:
- 7
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Business Development ConsultantRed Rag MarketingLondon, Gb -
Business Development Executive & Growth AssociateTopboffin Mar 2024 - PresentUnited KingdomI spearheaded a new business development strategy that achieved a 9.7% email click-through rate and a 30.77% LinkedIn response rate in the first year of implementation, securing two contracts within my first eight months at the company. Additionally, I optimized client acquisition strategies and streamlined internal communications to enhance team synergy and productivity. Finally generating leads that match our successful ICP which were 50 a day, amounting to £60,000.00 to be passed on to the prospecting team. In collaboration with the marketing department, I led the development of a Christmas Special for 2024, which included two categories: Discounted Offers and Referral Incentives. My responsibilities involved creating marketing materials such as presentations and infographics, as well as developing client profiles for our partners to ensure a tailored experience. -
Lead Generator & Business Development SpecialistTopboffin™ May 2023 - PresentUnited Kingdom -
Lead Generator & Business Development SpecialistYour Lead Generation May 2023 - Mar 2024Welton, Hull, East Yorkshire, England, United KingdomManaged relationships with four partners simultaneously, focusing on personalized email strategies tailored to their needs. Oversaw all LinkedIn interactions and created weekly posts while providing clients with updates on their lead databases. The goal was to qualify leads by categorizing them as SQL (Sales Qualified Leads) and MQL (Marketing Qualified Leads) before passing them to clients for further action.As part of the business development team, I conducted cold calls, emailed prospects, and engaged with leads via LinkedIn, along with script building tailored to the clients business. Within the first 5 months I secured 7 solid leads that converted into a sale. -
Social Media SpecialistGreen Islam Nov 2023 - Jan 2024CanadaPromoted veganism and animal protection through Islamic teachings. Developed an NGO focused on educating communities about ethical treatment of animals and plant-based lifestyles. Created engaging content—reels, posts, and infographics—across social media platforms to raise awareness of global animal welfare and sustainability issues.This was a short contract based position for 3 months -
High School English TeacherArusha Meru International School Aug 2021 - May 2022Arusha, TanzaniaI taught ESL and EFL within a Cambridge-led syllabus, focusing on Year 9 Checkpoint Exams as well as Upper Primary (Year 5) and Lower Secondary (Year 8) levels. I prepared weekly study materials and developed a comprehensive calendar for study preparation. The English department held weekly meetings to discuss student progress, instructional strategies, and adaptation to the curriculum.I emphasized both theoretical and practical learning experiences, encouraging students to engage with English outside the classroom. In addition to my teaching responsibilities, I served as the school swim coach and organized the 2021 Halloween Bonfire Fest. I am proud to note that all my Checkpoint students successfully passed their English exams. -
Travel ConsultantMake My Safari Ltd Jan 2020 - Dec 2020Arusha, Tanzania -
General ManagerTanga Car Deals Ltd Dec 2018 - Nov 2019Dar Es Salaam, Tanzania
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Sales PromoterSamsung Gulf Dec 2015 - Dec 2016Dubai, United Arab Emirates
Marcel C. Education Details
Frequently Asked Questions about Marcel C.
What company does Marcel C. work for?
Marcel C. works for Red Rag Marketing
What is Marcel C.'s role at the current company?
Marcel C.'s current role is Business Development Consultant.
What schools did Marcel C. attend?
Marcel C. attended Arusha School Of Business & Finance, Alison, Alison, Alison, Prime Secondary School, English Language Private School Dubai.
Who are Marcel C.'s colleagues?
Marcel C.'s colleagues are Madison Jackson, Jamie Parker, Colin Evans.
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Marcel González C.
Growth Partner | Digital Transformation | Project Management - Cyber & Data Security | Creative & New Technology DevelopmentPanama City -
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