Marketing and Creative professional, with a strong background in Sports, Entertainment and Live Marketing companies.Highly experienced in sponsorships, brand activations and strategic planning. Able to create and execute complete marketing plans and unique identities to sports, entertainment, and corporate events, always aiming to deliver the best results in sponsorships and marketing campaigns both on networks and social media platforms. More than 15 years of experience in both creative and planning areas.Experienced at negotiating Brazilian football rights and arena properties with international sports marketing companies, clubs, and federations. Development, Planning and Creative skills- Integrating look and feel of brands with multiple jobs and platforms;- Developing and executing 360º activation plans to sponsorships;- Creating customized marketing platforms to new prospects;- Good analytic skills to find new trends in a constant changing business.Leading of creative teams- Understanding of the creative process, it’s timing and challenges;- Commercial view of goals, focused on results;- Synthetic and objective in presentations and campaigns;- Good handling of workflow and deadlines in multiple jobs.Also an entrepreneur: founder and co-owner of Rivas Brewing Co., in São Paulo, Brazil. Responsible for the brand identity, product development and marketing campaigns.Enthusiast of the craft brewery movement. Good relationship with co-workers and always open minded for new ideas.