Marcel Kerkhofs Email & Phone Number

Bilzen, Be

Responsible for the global Marketing of the Keestrack Group Responsible for Above, Through and Below The Line Marketing Development of distributor portalDevelopment of press releases, case studies and newsletters Development of social mediaOrganize event marketing like trade shows, demo’s, press & dealer meetingsKeestrack produces mobile crushing and screening equipment. From its headquarters in Belgium, Keestrack has expanded via a global network of distributors and is currently active in 48 countries, including China & the Americas. The innovative Keestrack Group currently employs over 650 staff and in 2016 supplied over 500 units to our rapidly growing customer base.SuccesesThe complete re-branding of Keestrack. Resulting in a complete new vision of the company.New website which is unique in the industry.New webshop for distributors and fans.Setting up a distributor portal.Organising the Keestrack booth at Bauma 2016, the second biggest booth in mobile crushing and screening equipment. Next to this we organised every evening during working days a special event at the Bauma.Organising several World Dealer Meetings.

Responsible for the national B2C and B2B Marketing Responsible for Above and Below The Line Marketing Responsible for product launchesDevelopment of newsletters Responsible for market researchResponsible for marketing budgetCopywritingAtos Medical Belgium is a medical supplier for otolaryngologists (ear, nose, throat specialists). With its headquarters in Sweden, Atos Belgium sells besides Atos Medical products other brands. Besides the regular sales channels in healthcare, Atos Medical delivers services to end-users and especially self-support groups. SuccesesThe website from Atos Medical Belgium had been takos as an example for all Atos Medical companies due to its structure and contontent. It was the basis of the new corporate website. I created a more professional approach to seminars and congresses resulting in better Marketing Communications, brand awareness and more sales.

Maidenhead, Berkshire, Gb

Responsible for key accounts, like Philips website in 34 languages Responsible for project planning and salesDevelopment of process improvementsResponsible for budget planningLead a team of translators, engineers, and DTP-departmentSDL International is the global innovator in language translation technology, services and content management. From its office in Leuven Belgium, they service key clients to support them with translation services.SuccesesShorten the lead-time for Philips to 3 working days in 34 languages (from source text delivery to delivering the final proofread translations.

Harahan, Louisiana, Us

Responsible for the European B2B MarCom for all target industries Responsible for training to the field sales & customer service Responsible for product launches, advertising & press releasesDevelopment of sales tools Responsible for market researchResponsible for international event marketingResponsible for localization processLead a team of mailroom, marketing warehouse and proofreadersSuccesesStreamlining the translation process within the European headquarter saving time and money.Developing the global website. This project was partially done on site in New Orleans.Direct reporting to headquarters in New Orleans, USA.Developing and giving training to the European field sales and customer service.Involved in competition reporting and testing. Lead the test lab on several research projects.

Harahan, Louisiana, Us

Responsible for international collection calls Responsible for complaints follow up Responsible for payment schedulesResponsible for setting credit limits Lead a team of collection callersIntralox is inventor and market leader of modular plastic conveyor belting. Headquarters in New Orleans, USA and its European headquarter in Amsterdam. Intralox is an innovative global OEM supplier.

Houston, Texas, Us

Responsible for international collection calls Responsible for complaints follow up Responsible for payment schedulesResponsible for setting credit limits

Master, Bedrijfswetenschappen-Bedrijfskunde (Business Studies)

Bachelor, Food & Business

Business Administration And Management, General

Education record

Education record

Education record