Marcel Knass Email & Phone Number

Bielefeld, Nordrhein-Westfalen, Deutschland

Strategic optimization and further development of the Seidensticker onlineshop. Continuous improvement of shop performance through innovative strategies and the analysis of customer and market data to increase conversion rates. Coordination of cross-departmental projects for the introduction of new features, monitoring of usability and user experience, and close collaboration with the development and marketing teams to ensure a seamless shopping experience. Utilization of data analysis and A/B testing to identify revenue potentials and implement targeted measures to achieve corporate goals.

Bielefeld, Nordrhein-Westfalen, Deutschland

Gütersloh, Nordrhein-Westfalen, Deutschland

Development and implementation of e-commerce strategies. Derivation of action recommendations based on data analyses to identify revenue potentials. Implementation and integration of new shop systems, technologies, and processes, including the connection to existing systems such as PIM (Product Information Management). Analysis and simplification of operational processes to increase efficiency and effectiveness and optimize workflows.

Bielefeld, Nordrhein-Westfalen, Deutschland

Strategic leadership and planning to promote growth and achieve revenue targets. Optimization of the online shop, user experience, and usability. Introduction of new structures and technical solutions (platform, technology, and processes) with consistent process optimization. Management of online marketing campaigns and derivation of action recommendations based on relevant KPIs. Coordination and leadership of the team as well as management of external service providers and agencies.

Gütersloh

MATE, established 2013, is a boutique for selected sneaker and premium apparel and became in a short while a premier destination in its base town Guetersloh, East Westphalia-Lippe, Germany and worldwide on the web.