I'm Marcel, FiCAS CEO, deeply immersed in the world of crypto, fintech, Web3, and blockchain innovation. With a track record of pioneering initiatives, I've reshaped the digital asset landscape and introduced groundbreaking financial products that have transformed the landscape of digital assets.In July 2020, I developed and launched the world's first active crypto Exchange-Traded Product (ETP) under FiCAS, listed on the SIX Swiss Exchange, marking a pivotal moment in cryptocurrency investment.After two years with FiCAS, I was appointed CEO in June 2022. I've led the company to manage assets worth 30 million CHF, driving growth and fostering excellence within the team.My journey into the world of crypto began in 2016 when I recognized a significant opportunity and saw how finance would be reshaped by self-custody. In 2016-2017, I pioneered the democratisation of access to cryptocurrency hardware wallets by founding CryptoGuard and introducing Ledger and Trezor to the Swiss market. My team delivered more than 1.5k devices all over Switzerland, France, Germany, Austria, and UK.In July 2017, I co-founded Decom Switzerland, which was among the pioneers in assisting founders with incorporating their companies using crypto, Ethereum and Bitcoin, as part of their funding capital. Decom is a Swiss-based asset management firm managing crypto assets for private investors Switzerland. Join me on this journey as we redefine digital assets and shape the future of accessible finance, be it for individual retail investors, family offices, or financial advisors.