Marcela Benavides Email & Phone Number

We are a multinational tech company with offices in Argentina, Colombia, and the USA. With our multidisciplinary teams, we build world-class software development outsourcing services for various industries around the world. Know more: https://www.patagonian.com/

Medellin, Colombia

• Shipal is helping businesses to expand globally, create new revenue opportunities, and grow exponentially.
• Demonstrate resource management skills in assigning project team members and freelance/offshore resources.
• Tracked project progress and reported to all internal/external stakeholders.
• Offer consultative solutions to the client, using information about their services, needs, problems and sales history to generate revenue through digital channels.

Santiago De Cali

• Responsible for cultivating client relationships, leading accounts' team members, solving client issues, and implementing and evaluating digital/tech products and campaigns.
• Led the agency's most important and lucrative accounts, resulting in a contract renewal for five consecutive years.
• Outpaced colleagues by securing large annual accounts resulting in annual increases of 30% for two consecutive years.
• Provided thought leadership to multi-disciplinary groups and individuals, including the teams for each account assigned, partner agencies and other relevant external suppliers.
• Ensured that all projects and campaigns remain on budget and completed in accordance with timelines through effective monitoring.
• Produced excellent work within a deadline-oriented department resulting in increased customer satisfaction.

Santiago De Cali, Valle Del Cauca Department, Colombia

• Coordinated projects with the account directors, agencies, and suppliers; met weekly to transfer information and keep all involved parties up to date.
• Maintained, tracked, and allocated marketing budget to determine final spending.
• Held rigorous audit of delivery of promotional and advertising materials for national events.
• Worked closely with the art/design team to build design layouts for events, websites, print material as per clients’ needs and specifications.
• Wrote press releases and liaised with members of the media to inform the public about the event.

Master Of Business Administration, Business, Management, Marketing And Related Support Services

Postgraduate In Marketing Management, Marketing/Marketing Management, General

Postgraduate in Marketing Management. Toronto, Canada.

Bachelor International Marketing And Advertising, Marketing/Marketing Management, General, Bachelor’S Degree

Activities and Societies: AEMIP (Student’s Marketing Association)

Digital Marketing - Diploma, Marketing

English Language And Literature, General

Calgary, Canada Academic College Preparation IELTS