Marcela Castañeda is a Trade Marketing Leader. They is proficient in Italian, French and English.
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Brand Content SrPiagui Nov 2020 - Dec 2023Mexico City Metropolitan Area- Responsible of digital and wholesale marketing strategy for the following brands: Nine West, Caterpillar, Westies, Guess, Hush Puppies, Keds, etc. for all sale channels such as: own retail stores, E-commerce, Liverpool, Palacio de Hierro, Sears, Sanborns, Amazon, Mercado libre, marketplaces, etc.- Responsible to ensure the production and delivery of high-quality, engaging, and relevant content for the target audience.-Content creation that supports the brand identity, value proposition, and customer journey. -
Retail Product ManagerGrupo Piagui Oct 2016 - Oct 2020Mexico City Metropolitan Area- Responsible of purchase, product selection and distribution for Nine West, Westies and Sam Edelman stores in Mexico. (bags and shoes)- Responsible of creation of commercial strategies through sales analysis and inventory rotation. - Responsible of purchase analysis and feedback of product. - Responsible of commercial calendar, key dates, and visual merchandising for Nine West stores in Mexico. -
Associate Supply Chain Program ManagerAvnet Electronics Marketing Mar 2014 - Oct 2015Guadalajara Y Alrededores, México- Analyze customer forecasts by bill of materials, considering supplier lead-time, to optimize the timing of inventory requirements.- Resolve issues related to logistics, customer service, and process execution- Provide data and analyze customer details regarding customer supply chain performance and/or status, and communicate to sales and the customer- Ensure service levels for assigned customer engagements are adhered to and met- Work with sales, materials and the customer in monitoring inventory utilization, elevating issues for discussion and completing necessary action- Assist with resolution for customer forecast variances and accuracy levels- Participate in process and quality improvements related to key operational metrics -
Customer Service In-House FlextronicsExpeditors Oct 2013 - Feb 2014Guadalajara Y Alrededores, México-Import / Export sea and air for Guadalajara and Manzanillo-Opening and closures of import documents -Ensure smooth and timely freight process flow-Track and trace shipments -Ensure timely movement and delivery of freight to customers -Ensure documents are timely sent to customer or broker for customs purposes-Ensure accurate and timely client invoicing-Interact with customers in arranging their shipments-Contribute to maintain strong relationships with suppliers (airlines, trucking companies, and others)-Ensure all customers' standard operating procedures are followed and updated -
Customer Service InhouseExpeditors Feb 2013 - Oct 2013Guadalajara Area, Mexico-Track and trace for import / export shipments for Guadalajara, México city and Manzanillo-Management of virtual operations-Ensure smooth and timely freight process flow-Track and trace shipments -Ensure timely movement and delivery of freight to customers -Ensure documents are timely sent to customer or broker for customs purposes-Ensure accurate and timely client invoicing-Interact with customers in arranging their shipments-Contribute to maintain strong relationships with suppliers (airlines, trucking companies, and others)-Ensure all customers' standard operating procedures are followed and updated
Marcela Castañeda Education Details
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Fashion Business Management -
Design And Fashion Collection Architecture -
Management And International Business -
Managing Fashion And Luxury Companies -
Mont-Saint-SacrementFrench Language Study
Frequently Asked Questions about Marcela Castañeda
What is Marcela Castañeda's role at the current company?
Marcela Castañeda's current role is Trade Marketing Leader.
What schools did Marcela Castañeda attend?
Marcela Castañeda attended Esden Business School, Istituto Marangoni, Universidad Panamericana, Università Cattolica Del Sacro Cuore, Mont-Saint-Sacrement.
Not the Marcela Castañeda you were looking for?
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Marcela Castañeda
Especialista Sr. En Innovación En Grupo Alen | Master En Business InnovationMonterrey, Nle1iosoffices.com -
Marcela Castañeda
Toluca, Mex
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