Marcel Joseph, Jr. Email and Phone Number

• Supervise and provide direction to 2 Account Managers managing 30+ developing digital partners across various business models • Manage WMG relationship with multiple digital accounts and oversee aggregate annual revenues of $125M+• Execute global promotions with social media partner resulting in over 1 Billion incremental views of UGC content utilizing WMG distributed audio• Develop strategies for newly signed developing digital accounts, evaluating business opportunities and evangelizing internally to maximize partnership value

• Managed WMG relationship with developing digital accounts with aggregate annual revenues of $75M+• Supervised 1 Account Manager, providing direction and resolving escalations for an additional 20 digital partners • Oversaw WMG strategic relationship with audio recognition partners and administered the allocation of advertising inventories• Managed intern recruitment, onboarding, task assignment and development via passionate mentorship

• Managed WMG relationship with strategic partners with aggregate annual revenues of $50M+• Directed the development of tools to assist Account Management in ensuring accuracy in WMG's global digital catalog availability• Analyzed existing digital sales, marketing, and distribution processes in search of continual improvement via reinvention and challenging status quo• Led cross-functional team to analyze monthly sales reports, identify where material revenue leakage occurs, and take appropriate actions to minimize / stop leakage• Directed Revenue Assurance efforts involving industry partners, including SoundExchange, Apple, Spotify, Amazon, Google, YouTube, Rhapsody, and Microsoft

• Managed WMG relationship with Tier 1 digital/mobile accounts with aggregate annual revenues of $20M+• Executed multifaceted marketing campaigns to increase artist brand awareness and consumer engagement• Led account business reviews in evaluation of sales trends, communication of strategic initiatives, and establishment of firm benchmarks to measure partnership effectiveness• Forged new partnerships with existing account base to monetize digital video content

• Managed WMG relationship with Tier 2/3 digital accounts with aggregate annual revenues of $2M+ • Assisted Digital Video Manager in the creation, implementation, and proper execution of WMG’s ad supported video strategy• Managed internship program, including recruitment, liaising with Human Resources, allocating responsibilities and overseeing development of multiple interns through passionate mentorship

• Provided administrative support to SVP, VP, and 6 Managers of Digital Sales & Marketing Department• Assisted Coordinator with ad hoc analyses, sales reporting, product checks, and intern management

• Read and analyzed contract provisions regarding controlled composition clauses in artist agreements• Updated contract summaries in legal database for mechanical royalty calculations, reducing the necessity for re-coding