Marcella Ericson is a Vice President, Strategic Sales and Revenue Operations at Capy. She possess expertise in start ups, market analysis, e commerce, business strategy, new business development and 9 more skills. Colleagues describe her as "Marcella brings a strong mix of Sales, Ops & Product skills to her work. While at Pine Park Health, she successfully advanced our growth strategy and go to market motions. She's not afraid to get in the mix and say the challenging thing required to move a team forward. Her domain expertise in healthcare, and her strong work ethic served her well.", "I worked closely with Marcella on the commercial analytics and user-onboarding experience of our new SaaS platform. When she joined, the project was stagnating; she brought structure, energy, and vision to the team, not to mention new tools and methodologies. Her commitment to close interpersonal collaboration allowed her to gain deep understanding of our target end user in a niche market, while also taking care to notice the strengths and interests of every team member. By leveraging these insights, setting clear goals for the project, and deploying streamlined frameworks into our processes, the project made great strides with her at the helm. Beyond her expertise, she is also considerate and kind - it was an exceedingly positive experience working together.", and "Marcella has worked directly under my supervision and produced great results for our startup. She was flexible to adapt to the company needs over time, creating from scratch several teams, including Marketing, Business Development and Operations. During this period, Marcella pursued the company goals with laser focus and full commitment, using her excelent analytical skills. She is a smart, driven and take-charge professional, always willing to take on new responsibilities."